SideKit Brand Identity

A complete profile of SideKit's visual system — colors, typography, components, and personality — extracted from https://appsidekit.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://appsidekit.com.

Typography

Each font links to its Google Fonts page where available.

Font Stack

• Heading: DM Sans, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif
• Body: DM Sans, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using SideKit's actual button styles.

Input

• Background: transparent
• Text Color: #2C2C2C
• Border Color: null
• Border Radius: 0px
• Shadow: none

Button Primary

• Background: #F3EADF
• Text Color: #D67A4C
• Border Color: #F6E8E0
• Border Radius: 0px
• Shadow: none

Button Secondary

• Background: #F7F1EA
• Text Color: #2B2B2B
• Border Color: #ECC5B1
• Border Radius: 24px
• Shadow: rgba(250, 247, 243, 0.3) 0px 1px 0px 0px inset, rgba(214, 122, 76, 0.06) 0px 8px 24px 0px

Brand Personality

• Tone: modern
• Energy: medium
• Audience: app developers and tech startups

SideKit Brand in the Wild

Source: appsidekit.com

Source: appsidekit.com

Source: appsidekit.com

Source: appsidekit.com

Source: appsidekit.com

Source: appsidekit.com

Frequently Asked Questions

1. What is SideKit's primary brand color?
   SideKit's primary brand color is #F3EADF. It anchors the visual identity across their website, product UI, and marketing materials.

2. What accent color does SideKit use?
   SideKit uses #D67A4C as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. What font does SideKit use?
   SideKit uses DM Sans as the primary typeface across body and headings.

4. Does SideKit use a light or dark theme?
   SideKit's primary site uses a light color scheme, with a background of #FAF7F4.

5. Where can I find SideKit's logo?
   SideKit's logo is available directly on their site (https://appsidekit.com). The current logo URL is included in the machine-readable JSON profile linked above.

6. How was this brand profile generated?
   This profile was extracted from https://appsidekit.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by SideKit.

Methodology

Brand data on this page was extracted from https://appsidekit.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by SideKit.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#F3EADF",
    "secondary": "#FFEBA1",
    "accent": "#D67A4C",
    "background": "#FAF7F4",
    "textPrimary": "#2B2B2B",
    "link": "#D67A4C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "DM Sans"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "9px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#2C2C2C",
      "borderColor": null,
      "borderRadius": "0px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#F3EADF",
      "textColor": "#D67A4C",
      "borderColor": "#F6E8E0",
      "borderRadius": "0px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F7F1EA",
      "textColor": "#2B2B2B",
      "borderColor": "#ECC5B1",
      "borderRadius": "24px",
      "shadow": "rgba(250, 247, 243, 0.3) 0px 1px 0px 0px inset, rgba(214, 122, 76, 0.06) 0px 8px 24px 0px"
    }
  },
  "images": {
    "logo": "https://appsidekit.com/meerkat.svg",
    "favicon": "https://appsidekit.com/icon.png?icon.841519f1.png",
    "ogImage": "https://appsidekit.com/og/home.png"
  }
}