Shogun Brand: Colors, Fonts, Logo & Visual Identity

Shogun Brand Identity

A complete profile of Shogun's visual system — colors, typography, components, and personality — extracted from https://getshogun.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://getshogun.com/.

Primary: #A0B3FB (rgb(160, 179, 251))
Secondary: #262C35 (rgb(38, 44, 53))
Accent: #1A212A (rgb(26, 33, 42))
Background: #1A212A (rgb(26, 33, 42))
Text Primary: #1A212A (rgb(26, 33, 42))
Link: #1A212A (rgb(26, 33, 42))

Typography

Each font links to its Google Fonts page where available.

Primary: Soehne (Google Fonts →)
Heading: Soehne (Google Fonts →)

Visual Assets

.png)

.webp)

UI Components

Button Primary

Background: #1A212A
Text Color: #1A212A
Border Color: #1A212A
Border Radius: 100px
Shadow: none

Button Secondary

Background: transparent
Text Color: #1A212A
Border Color: #1A212A
Border Radius: 100px
Shadow: none

Brand Personality

Tone: modern
Energy: medium
Audience: ecommerce businesses

Shogun Brand in the Wild

Frequently Asked Questions

What is Shogun's primary brand color?
Shogun's primary brand color is #A0B3FB. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Shogun use?
Shogun uses #1A212A as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Shogun use?
Shogun uses Soehne as the primary typeface across body and headings.
Does Shogun use a light or dark theme?
Shogun's primary site uses a dark color scheme, with a background of #1A212A.
Where can I find Shogun's logo?
Shogun's logo is available directly on their site (https://getshogun.com/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://getshogun.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Shogun.