Shift Health Brand Identity

A complete profile of Shift Health's visual system — colors, typography, components, and personality — extracted from https://www.shifthealth.io. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.shifthealth.io.

• primary
  • #ECFDF5
  • rgb(236, 253, 245)
• secondary
  • #4494E4
  • rgb(68, 148, 228)
• accent
  • #181717
  • rgb(24, 23, 23)
• background
  • #F0EFE9
  • rgb(240, 239, 233)
• textPrimary
  • #333333
  • rgb(51, 51, 51)
• link
  • #6B7280
  • rgb(107, 114, 128)

Typography

Each font links to its Google Fonts page where available.

• primary
  • Droid Serif
  • Google Fonts →
• heading
  • Droid Serif
  • Google Fonts →

Visual Assets

.png)

UI Components

Live previews rendered using Shift Health's actual button styles.

• Button Primary
  • background: #181717
  • textColor: #FFFFFF
  • borderColor: #4494E4
  • borderRadius: 35px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: healthcare professionals and organizations

Shift Health Brand in the Wild

.png)
Image: cdn.prod.website-files.com
Source: shifthealth.io

Image: shiftadapt.com
Source: shiftadapt.com

Image: acuitybrands.com
Source: acuitybrands.com

Frequently Asked Questions

• What is Shift Health's primary brand color?
  Shift Health's primary brand color is #ECFDF5. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does Shift Health use?
  Shift Health uses #181717 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does Shift Health use?
  Shift Health uses Droid Serif as the primary typeface across body and headings.

• Does Shift Health use a light or dark theme?
  Shift Health's primary site uses a light color scheme, with a background of #F0EFE9.

• Where can I find Shift Health's logo?
  Shift Health's logo is available directly on their site (https://www.shifthealth.io). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://www.shifthealth.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Shift Health.

Methodology

Brand data on this page was extracted from https://www.shifthealth.io on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Shift Health.