Sent Brand Identity

A complete profile of Sent's visual system — colors, typography, components, and personality — extracted from https://www.sent.dm/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.sent.dm/

• primary: #00C950 (rgb(0, 201, 80))
• secondary: #2563EB (rgb(37, 99, 235))
• accent: #00C950 (rgb(0, 201, 80))
• background: #FAF9F5 (rgb(250, 249, 245))
• textPrimary: #18181B (rgb(24, 24, 27))
• link: #99A1AF (rgb(153, 161, 175))

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
• heading: Instrument Sans

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Sent's actual button styles.

• Input:

  • background: #2D2D2D
  • textColor: #FFFFFF
  • borderColor: #314158
  • borderRadius: 4px
  • shadow: none

• Button Primary:

  • background: #000000
  • textColor: #FFFFFF
  • borderRadius: 4px
  • shadow: none

• Button Secondary:

  • background: #FAF9F5
  • textColor: #000000
  • borderColor: #CBCAC6
  • borderRadius: 4px
  • shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: businesses and developers

Frequently Asked Questions

1. What is Sent's primary brand color?
   • Sent's primary brand color is #00C950. It anchors the visual identity across their website, product UI, and marketing materials.
2. What font does Sent use?
   • Sent uses Inter for body text and Instrument Sans for headings.
3. Does Sent use a light or dark theme?
   • Sent's primary site uses a light color scheme, with a background of #FAF9F5.
4. Where can I find Sent's logo?
   • Sent's logo is available directly on their site (https://www.sent.dm/).
5. How was this brand profile generated?
   • This profile was extracted using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.