# Senic Brand Identity

A complete profile of **Senic**'s visual system — colors, typography, components, and personality — extracted from [http://senic.com](http://senic.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://senic.com.

| Color Type  | Color Code | RGB                    |
|-------------|------------|------------------------|
| primary     | #F70073    | rgb(247, 0, 115)       |
| secondary   | #EAC463    | rgb(234, 196, 99)      |
| accent      | #D13B39    | rgb(209, 59, 57)       |
| background  | #FFFFFF    | rgb(255, 255, 255)     |
| textPrimary | #212121    | rgb(33, 33, 33)        |
| link        | #D13B39    | rgb(209, 59, 57)       |

## Typography

Each font links to its Google Fonts page where available.

| Font Role | Font Family | Google Fonts Link                          |
|-----------|-------------|-------------------------------------------|
| primary   | Assistant   | [Google Fonts →](https://fonts.google.com/specimen/Assistant) |
| heading   | Halant      | [Google Fonts →](https://fonts.google.com/specimen/Halant)    |

## UI Components

Live previews rendered using Senic's actual button styles.

### Input
|                  |            |
|------------------|------------|
| background        | #FCFCFC    |
| textColor         | #F1F1F1    |
| borderColor       | null       |
| borderRadius      | 60px       |
| shadow            | none       |

### Button Primary
|                  |            |
|------------------|------------|
| background        | #191919    |
| textColor         | #FFFFFF    |
| borderRadius      | 5px        |
| shadow            | none       |

## Brand Personality
**Tone:** modern
**Energy:** medium  
**Audience:** tech-savvy consumers interested in smart home technology

## Frequently Asked Questions

### What is Senic's primary brand color?
Senic's primary brand color is #F70073. It anchors the visual identity across their website, product UI, and marketing materials.

### What accent color does Senic use?
Senic uses #D13B39 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

### What font does Senic use?
Senic uses Assistant for body text and Halant for headings. Fonts were detected on http://senic.com as part of their live design system.

### Does Senic use a light or dark theme?
Senic's primary site uses a light color scheme, with a background of #FFFFFF.

### Where can I find Senic's logo?
Senic's logo is available directly on their site (http://senic.com). The current logo URL is included in the machine-readable JSON profile linked above.

### How was this brand profile generated?
This profile was extracted from http://senic.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Senic.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Assistant",
      "role": "body"
    },
    {
      "family": "Halant",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#F70073",
    "secondary": "#EAC463",
    "accent": "#D13B39",
    "background": "#FFFFFF",
    "textPrimary": "#212121",
    "link": "#D13B39"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Assistant",
      "heading": "Halant"
    },
    "fontStacks": {
      "heading": [
        "Assistant",
        "sans-serif"
      ],
      "body": [
        "Assistant",
        "sans-serif"
      ],
      "paragraph": [
        "Assistant",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "36px",
      "h2": "48px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "input": {
      "background": "#FCFCFC",
      "textColor": "#F1F1F1",
      "borderColor": null,
      "borderRadius": "60px",
      "borderRadiusCorners": {
        "topLeft": "60px",
        "topRight": "60px",
        "bottomRight": "60px",
        "bottomLeft": "60px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#191919",
      "textColor": "#FFFFFF",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.senic.com/cdn/shop/files/SENIC-logo-rgb-W_300x300.png?v=1630052291",
    "favicon": "https://www.senic.com/cdn/shop/files/Frame_1_ed43c15b-ae15-4c7d-b293-aa862780b5f7_32x32.jpg?v=1631609455",
    "ogImage": "http://www.senic.com/cdn/shop/files/Copy_of_4switches_3774x2563.jpg?v=1764180898",
    "logoHref": "/",
    "logoAlt": "Senic"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy consumers interested in smart home technology"
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  }
}
```