Selia Brand Identity

A complete profile of Selia's visual system — colors, typography, components, and personality — extracted from https://www.selia.co. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.selia.co.

primary
#492251
rgb(73, 34, 81)

secondary
#B5B3ED
rgb(181, 179, 237)

accent
#B5B3ED
rgb(181, 179, 237)

background
#FFFFFF
rgb(255, 255, 255)

textPrimary
#492251
rgb(73, 34, 81)

link
#492251
rgb(73, 34, 81)

Typography

Each font links to its Google Fonts page where available.

primary
Open Sans
Open Sans (Google Fonts →)

heading
Open Sauce One Latin
Open Sauce One Latin (Google Fonts →)

Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M118.811%2042.903C118.065%2042.903%20117.507%2042.6714%20117.135%2042.2105C116.763%2041.7497%20116.577%2041.0348%20116.577%2040.0659V28.3017C116.577%2025.3499%20115.938%2022.8006%20114.659%2020.6559C113.378%2018.5113%20111.541%2016.8612%20109.143%2015.7079C106.746%2014.5546%20103.918%2013.9769%20100.662%2013.9769C97.6362%2013.9769%2094.9828%2014.4962%2092.7036%2015.5325C90.4244%2016.5712%2088.5965%2018.0369%2087.2244%2019.9276C86.2742%2021.2359%2085.5983%2022.7107%2085.1947%2024.3495C85.1606%2024.4889%2084.9543%2024.4642%2084.9543%2024.3203V11.4141H75.5312V50.4453H84.9543V43.7842C84.9543%2043.6493%2085.147%2043.6156%2085.1901%2043.7437C85.4532%2044.4991%2085.816%2045.223%2086.281%2045.9131C87.3514%2047.5048%2088.8527%2048.7502%2090.7827%2049.6495C92.7149%2050.5487%2094.8898%2050.9983%2097.3096%2050.9983C100.008%2050.9983%20102.347%2050.5487%20104.326%2049.6495C106.304%2048.7502%20107.687%2047.516%20108.481%2045.9469C108.715%2047.561%20109.459%2048.7952%20110.715%2049.6495C111.971%2050.5015%20113.552%2050.9286%20115.462%2050.9286C116.859%2050.9286%20118.369%2050.7668%20120%2050.443V42.7613C119.535%2042.8535%20119.138%2042.8985%20118.814%2042.8985L118.811%2042.903ZM87.9206%2032.9732C86.6189%2034.1242%2085.7095%2035.509%2085.1924%2037.1209C85.1493%2037.2513%2084.9543%2037.2198%2084.9543%2037.0827V27.0045C84.9543%2026.8044%2085.1175%2026.6426%2085.3194%2026.6426H93.8897C93.9827%2024.9363%2094.6698%2023.5987%2095.9489%2022.6297C97.228%2021.6608%2098.7996%2021.1752%20100.662%2021.1752C102.616%2021.1752%20104.188%2021.6024%20105.374%2022.4544C106.56%2023.3087%20107.154%2024.381%20107.154%2025.6737C107.154%2026.4133%20106.91%2027.0113%20106.422%2027.4721C105.932%2027.933%20105.245%2028.2342%20104.363%2028.3714L97.3822%2029.2706C93.2388%2029.8236%2090.0865%2031.0578%2087.9229%2032.9732H87.9206ZM107.363%2035.0841C107.363%2037.6222%20106.617%2039.7444%20105.129%2041.4507C103.639%2043.157%20101.591%2044.0113%2098.9856%2044.0113C97.4956%2044.0113%2096.2982%2043.6426%2095.391%2042.903C94.4839%2042.1656%2094.0303%2041.2416%2094.0303%2040.1356C94.0303%2038.8901%2094.4385%2037.8762%2095.2527%2037.0917C96.0668%2036.3071%2097.287%2035.799%2098.9176%2035.5697L107.363%2034.1849V35.0841Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M84.9543%200H75.5312V9.34078H84.9543V0Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

UI Components

Live previews rendered using Selia's actual button styles.

Button Primary
background: #B5B3ED
textColor: #492251
borderRadius: 8px
shadow: none

Button Secondary
background: #492251
textColor: #FFFFFF
borderRadius: 8px
shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: Individuals seeking mental health services online

Frequently Asked Questions

What is Selia's primary brand color?
Selia's primary brand color is #492251. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Selia use?
Selia uses #B5B3ED as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Selia use?
Selia uses Open Sans for body text and Open Sauce One Latin for headings. Fonts were detected on https://www.selia.co as part of their live design system.

Does Selia use a light or dark theme?
Selia's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Selia's logo?
Selia's logo is available directly on their site (https://www.selia.co). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.selia.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.