# Seeing Systems Brand Identity A complete profile of **Seeing Systems**'s visual system — colors, typography, components, and personality — extracted from [https://www.seeing-systems.com](https://www.seeing-systems.com/). Built for designers, agents, and AI tools. ## Color Palette Brand palette extracted from https://www.seeing-systems.com. ### Primary #D8F90A ### Accent #691212 ### Body Font Space Grotesk ### Heading Space Grotesk ## Typography Each font links to its Google Fonts page where available. ### Primary Space Grotesk Space Grotesk [Google Fonts →](https://fonts.google.com/specimen/Space+Grotesk) ### Heading Space Grotesk Space Grotesk [Google Fonts →](https://fonts.google.com/specimen/Space+Grotesk) Space Grotesk, sans-serif ## Visual Assets 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## UI Components Live previews rendered using Seeing Systems's actual button styles. ### Button Primary buttonPrimary background#1B1B1BtextColor#D8F90AborderRadius0pxshadownone ### Button Secondary buttonSecondary background#545454textColor#FFFFFFborderRadius0pxshadownone ## Brand Personality **Tone:** professional **Energy:** medium **Audience:** defense industry professionals ## Seeing Systems Brand in the Wild Image: [seeing-systems.com](https://www.seeing-systems.com/wp-content/uploads/2026/02/Asset-4@4x-scaled.png) Source: [seeing-systems.com](https://www.seeing-systems.com/engage-with-us/) Image: [seeing-systems.com](https://www.seeing-systems.com/wp-content/uploads/2026/02/BansheeHero.png) Source: [seeing-systems.com](https://www.seeing-systems.com/banshee/) Image: [seeing-systems.com](https://www.seeing-systems.com/wp-content/themes/seeing-systems/assets/images/default-systems-bg.jpg) Source: [seeing-systems.com](https://www.seeing-systems.com/operator-training/) Image: [seeing-systems.com](https://www.seeing-systems.com/wp-content/uploads/2026/02/Seeing-Systems-team-flying-drone.jpeg) Source: [seeing-systems.com](https://www.seeing-systems.com/operator-training/) Image: [seeing-systems.com](https://www.seeing-systems.com/wp-content/uploads/2026/02/Seeing-Systems-team-member-event.jpeg) Source: [seeing-systems.com](https://www.seeing-systems.com/engage-with-us/) Image: [seeing-systems.com](https://www.seeing-systems.com/wp-content/uploads/2026/02/Seeing-Systems-comms-link.jpeg) Source: [seeing-systems.com](https://www.seeing-systems.com/operator-training/) ## Frequently Asked Questions **What is Seeing Systems's primary brand color?** Seeing Systems's primary brand color is #D8F90A. It anchors the visual identity across their website, product UI, and marketing materials. **What accent color does Seeing Systems use?** Seeing Systems uses #691212 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis. **What font does Seeing Systems use?** Seeing Systems uses Space Grotesk as the primary typeface across body and headings. **Does Seeing Systems use a light or dark theme?** Seeing Systems's primary site uses a dark color scheme, with a background of #1B1B1B. **Where can I find Seeing Systems's logo?** Seeing Systems's logo is available directly on their site (https://www.seeing-systems.com). The current logo URL is included in the machine-readable JSON profile linked above. **How was this brand profile generated?** This profile was extracted from https://www.seeing-systems.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Seeing Systems. ## Methodology Brand data on this page was extracted from [https://www.seeing-systems.com](https://www.seeing-systems.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Seeing Systems.