Secoda Brand: Colors, Fonts, Logo & Visual Identity
Secoda Brand Identity
A complete profile of Secoda's visual system — colors, typography, components, and personality — extracted from https://secoda.co. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://secoda.co.
| Color | Hex | RGB |
|---|---|---|
| Primary | #FE7B67 | rgb(254, 123, 103) |
| Secondary | #4A3AFF | rgb(74, 58, 255) |
| Accent | #E66551 | rgb(230, 101, 81) |
| Background | #FFFFFF | rgb(255, 255, 255) |
| Text | #222222 | rgb(34, 34, 34) |
| Link | #E66551 | rgb(230, 101, 81) |
Typography
Each font links to its Google Fonts page where available.
- Primary: Inter
- Heading: Rubik
Visual Assets
Logo
Favicon
Social Card
UI Components
Input
| Property | Value |
|---|---|
| Background | #FCFCFC |
| Text Color | #222222 |
| Border Color | null |
| Border Radius | 9999px |
| Shadow | rgb(138, 138, 138) 0px 0px 0px 1px inset |
Button Primary
| Property | Value |
|---|---|
| Background | #222222 |
| Text Color | #FFFFFF |
| Border Radius | 24px |
| Shadow | rgba(255, 255, 255, 0.2) 0px 2px 0px 0px inset, rgba(255, 255, 255, 0.2) 2px 0px 0px 0px inset, rgba(255, 255, 255, 0.2) -2px 0px 0px 0px inset, rgb(0, 0, 0) 0px -1px 0px 1px inset, rgb(0, 0, 0) 0px 1px 0px 0px inset |
Button Secondary
| Property | Value |
|---|---|
| Background | #FFFFFF |
| Text Color | #616161 |
| Border Radius | 0px |
| Shadow | none |
Brand Personality
- Tone: modern
- Energy: medium
- Audience: data professionals and analysts
Frequently Asked Questions
What is Secoda's primary brand color?
Secoda's primary brand color is #FE7B67. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Secoda use?
Secoda uses #E66551 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Secoda use?
Secoda uses Inter for body text and Rubik for headings. Fonts were detected on https://secoda.co as part of their live design system.
Does Secoda use a light or dark theme?
Secoda's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Secoda's logo?
Secoda's logo is available directly on their site (https://secoda.co). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://secoda.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.