llms.txt
Scribd Brand Identity
A complete profile of Scribd's visual system — colors, typography, components, and personality — extracted from http://scribd.com. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #57617A |
| Accent | #098647 |
| Body Font | Scribd Sans |
| Heading Font | Source Sans Pro |
Color Palette
- primary: #57617A
- secondary: #1E7B85
- accent: #098647
- background: #FFFFFF
- textPrimary: #282828
- link: #1C263D
Typography
- primary: Scribd Sans — https://fonts.google.com/specimen/Scribd+Sans
- heading: Source Sans Pro — https://fonts.google.com/specimen/Source+Sans+Pro
Visual Assets
- Logo: data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyBpZD0iTGF5ZXJfMSIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB2aWV3Qm94PSIwIDAgMTAwMCAyNDMuMTkiPgogIDxwYXRoIGQ9Ik0xOTMuMjUsMTUzLjMzYzAsMjUuOTMtMjEuOTgsNDcuODMtNTYuOTgsNDcuODNzLTU2LjU2LTIwLjQxLTU4LjktNDkuNTNoMjguMTdjMi41NiwxNS4zMSwxMy44NywyMy4xNywzMC43MywyMy4xN3MyOS4yNC04LjA4LDI5LjI0LTE5Ljc3YzAtOS41Ni01Ljk4LTE1Ljk0LTE5LjQyLTE4LjkybC0yNC45Ny01LjUzYy0zMC4wOS02LjM4LTQwLjEyLTIxLjktNDAuMTItNDIuMDksMC0yNC44NywyMS4xMy00Ni4zNCw1My4zNS00Ni4zNHM1Mi45MiwyMS4wNCw1NS4yNyw0OC4wNGgtMjguMzhjLTIuMzUtMTQuMDMtMTIuNTktMjEuNjgtMjYuODktMjEuNjhzLTI1LjM5LDcuNDQtMjUuMzksMTguMjhjMCw4LjkzLDUuNTUsMTQuMDMsMTguNTcsMTYuOGwyNC43Niw1LjUzYzMwLjMsNi44LDQwLjk3LDIzLjYsNDAuOTcsNDQuMjFoMFpNNzMyLjc2LDExOS45NmM5LjgyLTYuOCwxNS43OS0xOC4wNywxNS43OS0zMS40NnMtNC45MS0yMy42LTEzLjIzLTMxLjY4Yy03LjQ3LTcuNDQtMTguMzUtMTEuNjktMzUuNjQtMTEuNjloLTU0LjJ2MTUzLjA1aDU4LjA1YzE3LjI4LDAsMjguMzgtNC40NiwzNi4yOC0xMS45MSw4LjMyLTguMDgsMTIuOC0xOS4zNCwxMi44LTMyLjEsMC0xNS4zMS03LjQ3LTI3Ljg1LTE5Ljg1LTM0LjIyWk02NzMuMjEsNzEuNWgwczI2LjY3LDAsMjYuNjcsMGM4LjUzLDAsMTMuNDQsMi41NSwxNi42NCw2LjU5LDIuNzcsMy4xOSw0LjA1LDcuMjMsNC4wNSwxMS45MSwwLDUuMS0xLjUsOS43OC00LjcsMTIuOTctMy40MSwzLjYyLTkuODIsNS41My0xNi4wMSw1LjUzaC0yNi42N3YtMzYuOTlaTTcxOS4zMSwxNjYuNTFjLTMuNDEsMy4xOS04LjMyLDUuMS0xNS43OSw1LjFoLTMwLjN2LTM3Ljg0aDMwLjNjOC4zMiwwLDEzLjQ0LDIuMzQsMTYuNjQsNi4xNiwyLjc3LDMuNCw0LjY5LDcuNjUsNC42OSwxMi43NSwwLDUuNTMtMi4xMywxMC40Mi01LjU1LDEzLjgyaDBaTTkwOS4yOSw2OS43OWgwYy0xMS45NS0xNS4zMS0yOS44OC0yNC42Ni01NS43LTI0LjY2aC01Mi41djE1My4wNWg1Mi41YzI2Ljg5LDAsNDUuNjctMTAuMjEsNTcuNjItMjcuNDIsOS4xOC0xMi45NywxNC41MS0yOS43NiwxNC41MS00OS4xLDAtMjAuNjItNS45OC0zOC40Ny0xNi40My01MS44NlpNODg5LjAyLDE1My43NmMtNy4wNCwxMS4wNS0xNy45MiwxNy44NS0zNS40MiwxNy44NWgtMjQuNzZ2LTk5LjloMjQuNzZjMTcuMDcsMCwyNy43NCw2LjE2LDM0Ljc4LDE2LjgsNS43Niw4LjUsOC45NiwxOS45OCw4Ljk2LDMzLjE2cy0yLjk4LDIzLjYtOC4zMiwzMi4xWk0yOTcuMzYsNjguNzNjMTcuMjksMCwzMS43NSwxMC42MywzNS44LDI2LjU3aDI3LjQ2Yy01LjA2LTMxLjktMzAuMzEtNTMuMTQtNjMuMjctNTMuMTQtNDEuMywwLTY5LjU4LDMzLjU5LTY5LjU4LDc5LjVzMjguMjgsNzkuNSw2OS41OCw3OS41YzMyLjU1LDAsNTguMzktMjAuODksNjMuMDYtNTIuNTFsLTI3LjQ2LjIxYy00LjM4LDE1LjgtMTguNzIsMjUuNzItMzUuNiwyNS43Mi0yNS40MywwLTQxLjYyLTIyLjMyLTQxLjYyLTUyLjkzczE2LjE5LTUyLjkzLDQxLjYyLTUyLjkzWk0wLDI0My4xOWg1Ni44NXYtMjYuNThoLTI5LjExVjI2LjU3aDI5LjExVjBIMHYyNDMuMTlaTTk0My4xNSwwdjI2LjU3aDI5LjExdjE5MC4wNWgtMjkuMTF2MjYuNTdoNTYuODVWMGgtNTYuODVaTTU1OC44NCwxOTguMTloMjcuNzRWNDUuMTRoLTI3Ljc0djE1My4wNVpNNDAzLjg0LDQ1LjFoNTQuODZjMTguNzEsMCwzMC44Myw1LjEsMzguOTEsMTMuODIsNy42NSw4LjA4LDEyLjEyLDE5LjE0LDEyLjEyLDMxLjg5LDAsMTQuODgtNy4wMiwyNy40My0xOC41LDM0LjQ1LDMuNCwxLjQ5LDYuMTcsMy42MSw4LjUxLDYuMzgsMy42MSw0LjQ3LDUuNzQsMTAuNDIsNS43NCwyMS4yNnY0NS4yOWgtMjguN3YtNDIuOTVjMC01Ljc0LTEuMjgtOC41LTMuMTktMTAuNjMtMi4zNC0yLjU1LTUuOTUtNC4wNC0xMi4xMi00LjA0aC0yOS45OHY1Ny42MmgtMjcuNjRWNDUuMVpNNDc2LjM0LDEwOC40NmMzLjYxLTQuMDQsNS41My05LjE0LDUuNTMtMTUuMzEsMC01LjMyLTEuNDktMTAuODQtNS4zMi0xNS4xLTMuNjEtNC4wNC05LjU3LTYuNTktMjAuNDEtNi41OWgtMjQuNjZ2NDMuMzdoMjQuNjZjOS45OSwwLDE2LjE2LTIuNTUsMjAuMi02LjM4WiIvPgo8L3N2Zz4=
- Favicon: https://s-f.scribdassets.com/scribd_rebrand.ico?0df6dc2dc?v=5
UI Components
- input: background=#FFFFFF, textColor=#0D0D0D, borderColor=#757575, borderRadius=6px, shadow=none
- buttonPrimary: background=#098647, textColor=#FFFFFE, borderRadius=6px, shadow=none
- buttonSecondary: background=#282828, textColor=#FFFFFE, borderRadius=6px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: general readers and document enthusiasts
Scribd Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- About Scribd Inc. | Scribd Inc.
- Purpose and Benefits of Blogging | PDF | Blog | Diary
- About Scribd Inc. | Scribd Inc.
- Effective Blog Writing Tips | PDF | Blog | Communication
- About Scribd Inc. | Scribd Inc.
- How to Write a Blog Entry Guide | PDF
Working with these fonts
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
- Open the company's homepage in a browser with DevTools open.
- In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
- Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
- For each captured font URL: right-click → Save As to download the file locally.
- View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each
src: url(...)to point to your local file path.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.
Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Machine-Readable Profile
{
"colorScheme": "light",
"fonts": [
{
"family": "Scribd Sans",
"role": "body"
},
{
"family": "Source Sans Pro",
"role": "heading"
}
],
"colors": {
"primary": "#57617A",
"secondary": "#1E7B85",
"accent": "#098647",
"background": "#FFFFFF",
"textPrimary": "#282828",
"link": "#1C263D"
},
"typography": {
"fontFamilies": {
"primary": "Scribd Sans",
"heading": "Source Sans Pro"
},
"fontStacks": {
"heading": [
"Scribd Sans",
"sans-serif"
],
"body": [
"Source Sans Pro",
"serif"
],
"paragraph": [
"Scribd Sans",
"sans-serif"
]
},
"fontSizes": {
"h1": "52px",
"h2": "20px",
"body": "16px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "4px"
},
"components": {
"input": {
"background": "#FFFFFF",
"textColor": "#0D0D0D",
"borderColor": "#757575",
"borderRadius": "6px",
"borderRadiusCorners": {
"topLeft": "6px",
"topRight": "6px",
"bottomRight": "6px",
"bottomLeft": "6px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#098647",
"textColor": "#FFFFFE",
"borderRadius": "6px",
"borderRadiusCorners": {
"topLeft": "6px",
"topRight": "6px",
"bottomRight": "6px",
"bottomLeft": "6px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#282828",
"textColor": "#FFFFFE",
"borderRadius": "6px",
"borderRadiusCorners": {
"topLeft": "6px",
"topRight": "6px",
"bottomRight": "6px",
"bottomLeft": "6px"
},
"shadow": "none"
}
},
"images": {
"logo": "data:image/svg+xml;base64,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\n" ,
"favicon": "https://s-f.scribdassets.com/scribd_rebrand.ico?0df6dc2dc?v=5",
"ogImage": null,
"logoHref": "/",
"logoAlt": "Scribd"
},
"__llm_logo_reasoning": {
"selectedIndex": 1,
"reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and has the alt text 'Scribd', matching the brand name.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Start free trial",
"reasoning": "Button #0 has a vibrant green color (#098647) and action-oriented text 'Start free trial', making it the primary CTA."
},
"secondary": {
"index": 1,
"text": "Search Scribd",
"reasoning": "Button #1 has a different background color (#282828) and serves a supportive function with 'Search Scribd', making it a suitable secondary CTA."
},
"confidence": 0.95
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "general readers and document enthusiasts"
},
"designSystem": {
"framework": "custom",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 1,
"selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and has the alt text 'Scribd', matching the brand name.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}