# Sayana Brand Identity

A complete profile of **Sayana**'s visual system — colors, typography, components, and personality — extracted from [https://sayana.app/](https://sayana.app/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://sayana.app/.

| Color Type | Color Code     | RGB Value            |
|------------|----------------|----------------------|
| primary    | #F38D9F       | rgb(243, 141, 159)   |
| secondary  | #CCDAE4       | rgb(204, 218, 228)   |
| accent     | #0A253C       | rgb(10, 37, 60)      |
| background | #FFFFFF       | rgb(255, 255, 255)   |
| textPrimary| #0A253C       | rgb(10, 37, 60)      |
| link       | #0A253C       | rgb(10, 37, 60)      |

## Typography

Each font links to its Google Fonts page where available.

| Font Role | Font Family   | Google Fonts Link                    |
|-----------|---------------|--------------------------------------|
| primary   | Inter         | [Google Fonts →](https://fonts.google.com/specimen/Inter) |
| heading   | DM Sans       | [Google Fonts →](https://fonts.google.com/specimen/DM+Sans) |

## Visual Assets

Logo

Favicon

## UI Components

Live previews rendered using Sayana's actual button styles.

### Button Primary

- **Background:** #0A253C
- **Text Color:** #FFFFFF
- **Border Color:** #0A253C
- **Border Radius:** 40px
- **Shadow:** none

### Button Secondary

- **Background:** #F38D9F
- **Text Color:** #FFFFFF
- **Border Radius:** 25px
- **Shadow:** none

## Brand Personality

- **Tone:** modern
- **Energy:** medium
- **Audience:** young adults seeking mental self-care solutions

## Sayana Brand in the Wild

Image: [uploads-ssl.webflow.com](https://uploads-ssl.webflow.com/60a26d4c11fb406ffbb4f039/60acdfee43fb251a7f8e8f80_security.png)

Source: [sayana.app](http://sayana.app/workplace/)

Image: [uploads-ssl.webflow.com](https://uploads-ssl.webflow.com/60a26d4c11fb406ffbb4f039/60a9222dcec723f560c9c7f3_icon%2B.png)

Source: [sayana.app](https://sayana.app/)

Image: [uploads-ssl.webflow.com](https://uploads-ssl.webflow.com/60a26d4c11fb406ffbb4f039/60ae36dabcc1a269be9e3b9f_main_pink.gif)

Source: [sayana.app](http://sayana.app/workplace/)

Image: [web.sayana.app](https://web.sayana.app/static/img/0.gif)

Source: [web.sayana.app](https://web.sayana.app/)

Image: [uploads-ssl.webflow.com](https://uploads-ssl.webflow.com/60a26d4c11fb406ffbb4f039/60aaaa808b9b73f5fb856331_sc1.png)

Source: [sayana.app](https://sayana.app/)

## Frequently Asked Questions

1. **What is Sayana's primary brand color?**  
   Sayana's primary brand color is #F38D9F. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What accent color does Sayana use?**  
   Sayana uses #0A253C as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. **What font does Sayana use?**  
   Sayana uses Inter for body text and DM Sans for headings. Fonts were detected on https://sayana.app/ as part of their live design system.

4. **Does Sayana use a light or dark theme?**  
   Sayana's primary site uses a light color scheme, with a background of #FFFFFF.

5. **Where can I find Sayana's logo?**  
   Sayana's logo is available directly on their site (https://sayana.app/). The current logo URL is included in the machine-readable JSON profile linked above.

6. **How was this brand profile generated?**  
   This profile was extracted from https://sayana.app/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It's not affiliated with or endorsed by Sayana.