# Saffron Health Brand Identity

A complete profile of **Saffron Health**'s visual system — colors, typography, components, and personality — extracted from https://www.saffron.health. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/saffron-health
- Machine-readable JSON: https://characterquilt.com/branding/saffron-health.json
- Per-page llms.txt: https://characterquilt.com/branding/saffron-health/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #0A66C2 |
| Accent | #BBADEF |
| Body Font | Segoe UI |
| Heading Font | Segoe UI |

## Color Palette

- primary: #0A66C2
- secondary: #AB6400
- accent: #BBADEF
- background: #FDFDFC
- textPrimary: #21201C
- link: #BBADEF

## Typography

- primary: Segoe UI — https://fonts.google.com/specimen/Segoe+UI
- heading: Segoe UI — https://fonts.google.com/specimen/Segoe+UI

## Visual Assets

- Favicon: https://www.saffron.health/favicon.ico
- Social card (og:image): /og_image.png

## Brand Personality

Tone: professional · Energy: medium · Audience: health-conscious individuals

## Saffron Health Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Saffron Health**
  - Image: https://www.saffron.health/og_image.png
  - Source: https://www.saffron.health/
- **Saffron Health**
  - Image: https://www.saffron.health/kasey.jpeg
  - Source: https://www.saffron.health/
- **Saffron Health**
  - Image: https://www.saffron.health/hipaa.png
  - Source: https://www.saffron.health/
- **Saffron Health**
  - Image: https://www.saffron.health/assets/hamilton-healthbox-DJWkyxMP.png
  - Source: https://www.saffron.health/
- **Saffron Health**
  - Image: https://www.saffron.health/assets/toby-hamilton-Bk27zy_o.jpg
  - Source: https://www.saffron.health/
- **Saffron Health**
  - Image: https://www.saffron.health/assets/elation-6BeXXzw6.png
  - Source: https://www.saffron.health/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
