Runware Brand Identity

A complete profile of Runware's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #1D012F
• secondary: #9810FA
• accent: #675CFF
• background: #0A0A0A
• textPrimary: #F2F2F2
• link: #675CFF

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#675CFF, textColor=#F8FAFC, borderRadius=2px, shadow=none
• buttonSecondary: background=#F2F2F2, textColor=#0A0A0A, borderRadius=2px, shadow=none

Brand Personality

Tone: modern · Energy: high · Audience: developers and tech enthusiasts

Runware Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Inside Runware's AI platform: Architecture, features, and capabilities | Runware
  • Image:
  • Source: https://runware.ai/blog/inside-runwares-ai-platform-architecture-features-and-capabilities
• Blog | Runware
  • Image:
  • Source: https://runware.ai/blog
• Inside Runware's AI platform: Architecture, features, and capabilities | Runware
  • Image:
  • Source: https://runware.ai/blog/inside-runwares-ai-platform-architecture-features-and-capabilities
• Blog | Runware
  • Image:
  • Source: https://runware.ai/blog
• Animagine XL 4.0 Opt AI Image Generator | Runware
  • Image:
  • Source: https://runware.ai/models/civitai-1188071-1408658
• Blog | Runware
  • Image:
  • Source: https://runware.ai/blog

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "dark",
 "fonts": [
  {
   "family": "Inter",
   "role": "body"
  },
  {
   "family": "Chivo Mono",
   "role": "monospace"
  }
 ],
 "colors": {
  "primary": "#1D012F",
  "secondary": "#9810FA",
  "accent": "#675CFF",
  "background": "#0A0A0A",
  "textPrimary": "#F2F2F2",
  "link": "#675CFF"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Inter",
   "heading": "Inter"
  },
  "fontStacks": {
   "heading": [
    "Chivo Mono",
    "monospace"
   ],
   "body": [
    "Inter"
   ],
   "paragraph": [
    "Inter"
   ]
  },
  "fontSizes": {
   "h1": "72px",
   "h2": "16px",
   "body": "14px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "0px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#675CFF",
   "textColor": "#F8FAFC",
   "borderRadius": "2px",
   "borderRadiusCorners": {
    "topLeft": "2px",
    "topRight": "2px",
    "bottomRight": "2px",
    "bottomLeft": "2px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#F2F2F2",
   "textColor": "#0A0A0A",
   "borderRadius": "2px",
   "borderRadiusCorners": {
    "topLeft": "2px",
    "topRight": "2px",
    "bottomRight": "2px",
    "bottomLeft": "2px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://website.runware.ai/images/svgs/runware-icon.svg",
  "favicon": "https://website.runware.ai/favicon.ico",
  "ogImage": "https://website.runware.ai/og/runware.jpg",
  "logoHref": "/",
  "logoAlt": "Runware logo"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, matches the brand name 'Runware', and links to the homepage.",
  "confidence": 0.85,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 0,
   "text": "Start Building",
   "reasoning": "Button #1 ('Start Building') uses a vibrant brand color (#675CFF) and has action-oriented text, making it the primary CTA."
  },
  "secondary": {
   "index": 2,
   "text": "Sign Up",
   "reasoning": "Button #0 ('Sign Up') has a different background color (#F2F2F2) and serves as a secondary action, complementing the primary CTA."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "modern",
  "energy": "high",
  "targetAudience": "developers and tech enthusiasts"
 },
 "designSystem": {
  "framework": "tailwind",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, matches the brand name 'Runware', and links to the homepage.",
    "confidence": 0.85
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}