Roark Brand Identity

A complete profile of Roark's visual system — colors, typography, components, and personality — extracted from https://roark.ai. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://roark.ai.

• primary: #9CA3AF (rgb(156, 163, 175))
• secondary: #190C02 (rgb(25, 12, 2))
• accent: #8B5CF6 (rgb(139, 92, 246))
• background: #000000 (rgb(0, 0, 0))
• textPrimary: #000000 (rgb(0, 0, 0))
• link: #130630 (rgb(19, 6, 48))

Typography

Each font links to its Google Fonts page where available.

• primary: Inter Google Fonts →
• heading: Inter Google Fonts →

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Roark's actual button styles.

Button Primary

• background: #8B5CF6
• textColor: #FFFFFF
• borderRadius: 6px
• shadow: none

Button Secondary

• background: #FFFFFF
• textColor: #09090B
• borderColor: #E5E7EB
• borderRadius: 9999px
• shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: tech professionals

Roark Brand in the Wild

Image: roark.ai
Source: roark.ai

Image: mintcdn.com
Source: docs.roark.ai

Image: mintcdn.com
Source: docs.roark.ai

Image: cdn.outrank.so
Source: roark.ai

Image: cdn.outrank.so
Source: roark.ai

Image: i.ytimg.com
Source: roark.ai

Frequently Asked Questions

What is Roark's primary brand color?
Roark's primary brand color is #9CA3AF. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Roark use?
Roark uses #8B5CF6 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Roark use?
Roark uses Inter as the primary typeface across body and headings.

Does Roark use a light or dark theme?
Roark's primary site uses a light color scheme, with a background of #000000.

Where can I find Roark's logo?
Roark's logo is available directly on their site (https://roark.ai).

How was this brand profile generated?
This profile was extracted from https://roark.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Roark.

Methodology

Brand data on this page was extracted from https://roark.ai on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.