Rima AI (formerly Garage) Brand: Colors, Fonts, Logo & Visual Identity

Rima AI (formerly Garage) Brand Identity

A complete profile of Rima AI (formerly Garage)'s visual system — colors, typography, components, and personality — extracted from https://www.getrima.ai. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.getrima.ai.

Color Hex Code RGB
Primary #101828 rgb(16, 24, 40)
Secondary #4B4376 rgb(75, 67, 118)
Accent #101828 rgb(16, 24, 40)
Background #FFFFFF rgb(255, 255, 255)
Text Primary #18181B rgb(24, 24, 27)
Link #FEF3E2 rgb(254, 243, 226)

Typography

Each font links to its Google Fonts page where available.

Role Font Link
Body DM Sans Google Fonts →
Heading Lato Google Fonts →

Visual Assets

Logo

Favicon

UI Components

Button Primary

Button Secondary

Brand Personality

Rima AI (formerly Garage) Brand in the Wild

Image source: getrima.ai

Image source: getrima.ai

Image source: getrima.ai

Image source: getrima.ai

Frequently Asked Questions

What is Rima AI (formerly Garage)'s primary brand color?
Rima AI (formerly Garage)'s primary brand color is #101828. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Rima AI (formerly Garage) use?
Rima AI (formerly Garage) uses DM Sans for body text and Lato for headings. Fonts were detected on https://www.getrima.ai as part of their live design system.

Does Rima AI (formerly Garage) use a light or dark theme?
Rima AI (formerly Garage)'s primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Rima AI (formerly Garage)'s logo?
Rima AI (formerly Garage)'s logo is available directly on their site (https://www.getrima.ai). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://www.getrima.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Rima AI (formerly Garage).

Methodology

Brand data on this page was extracted from https://www.getrima.ai on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile
GET /branding/rima-ai-formerly-garage.json
GET /branding/rima-ai-formerly-garage/llms.txt

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    },
    {
      "family": "Lato",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#101828",
    "secondary": "#4B4376",
    "accent": "#101828",
    "background": "#FFFFFF",
    "textPrimary": "#18181B",
    "link": "#FEF3E2"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "Lato"
    },
    "fontStacks": {
      "heading": [
        "DM Sans"
      ],
      "body": [
        "DM Sans"
      ],
      "paragraph": [
        "DM Sans"
      ]
    },
    "fontSizes": {
      "h1": "51.2px",
      "h2": "60px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#101828",
      "textColor": "#FFFFFF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#18181B",
      "borderColor": "#D4D4D8",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    }
  },
  "images": {
    "logo": "https://www.getrima.ai/_next/image?url=https%3A%2F%2Fslelguoygbfzlpylpxfs.supabase.co%2Fstorage%2Fv1%2Frender%2Fimage%2Fpublic%2Fproject-uploads%2Fa6d1ead8-e3ee-42ed-a4dd-4e94ba8bdc65%2Frima-logo_small_transparent-1771424850673.png%3Fwidth%3D160%26height%3D40%26resize%3Dcontain&w=256&q=75",
    "favicon": "https://www.getrima.ai/icon.png?1ee8ea16e342a99e",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Rima AI accounting automation"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Rima'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Get Started",
      "reasoning": "Button #1 ('Get Started') is likely the primary CTA due to its action-oriented text and distinct dark background color (#101828), which aligns with the brand's primary color."
    },
    "secondary": {
      "index": 3,
      "text": "Contact Sales",
      "reasoning": "Button #3 ('Contact Sales') serves as a secondary action with a contrasting light background (#FFFFFF) and a border, making it less prominent than the primary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals seeking accounting automation solutions"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Rima'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}