# Reworkd Brand Identity

A complete profile of **Reworkd**'s visual system — colors, typography, components, and personality — extracted from [https://reworkd.ai](https://reworkd.ai/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://reworkd.ai.

- **Primary**: #A6B4BA
  - rgb(166, 180, 186)
- **Secondary**: #526068
  - rgb(82, 96, 104)
- **Accent**: #2C65D3
  - rgb(44, 101, 211)
- **Background**: #FFFFFF
  - rgb(255, 255, 255)
- **Text Primary**: #272C30
  - rgb(39, 44, 48)
- **Link**: #60737A
  - rgb(96, 115, 122)

## Typography

Each font links to its Google Fonts page where available.

- **Primary**: Suisse Intl
  - Suisse Intl [Google Fonts →](https://fonts.google.com/specimen/Suisse+Intl)
- **Heading**: Suisse Intl
  - Suisse Intl [Google Fonts →](https://fonts.google.com/specimen/Suisse+Intl)

## Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22%23272C30%22%20d%3D%22M13%2020a3%203%200%201%200%200-6%203%203%200%200%200%200%206ZM4%2010a3%203%200%201%200%200-6%203%203%200%200%200%200%206Z%22%20style%3D%22fill%3A%20rgb(39%2C%2044%2C%2048)%20!important%3B%22%2F%3E%3C%2Fsvg%3E)

Logo

Favicon

Social Card

## UI Components

Live previews rendered using Reworkd's actual button styles.

**Button Primary**
- **Background**: transparent
- **Text Color**: #272C30
- **Border Color**: #2C65D3
- **Border Radius**: 6px
- **Shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(26, 41, 61, 0.15) 0px 1px 3px 0px, rgba(26, 41, 61, 0.18) 0px 7px 12px -5px, rgba(255, 255, 255, 0.2) 0px 1px 1px 0px inset, rgba(0, 0, 0, 0.42) 0px 6px 12px -8px, rgba(39, 44, 48, 0.2) 0px 1px 3px 0px

**Button Secondary**
- **Background**: #FFFFFF
- **Text Color**: #272C30
- **Border Radius**: 6px
- **Shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(255, 255, 255, 0.25) 0px 1px 0px 0px inset, rgba(26, 41, 61, 0.15) 0px 1px 3px 0px, rgba(26, 41, 61, 0.11) 0px 7px 11px -5px, rgba(26, 41, 61, 0.08) 0px 0px 0px 1px

## Brand Personality

- **Tone**: modern
- **Energy**: medium
- **Audience**: tech-savvy professionals

## Reworkd Brand in the Wild

[Image Source](https://shop.reworkd.ai/products/basic-t-dtgx-printing)

[Image Source](https://www.reworkd.ai/blog/how-a-gen-z-fashion-startup-extracted-350-000-e-commerce-products-with-reworkd)

[Image Source](https://shop.reworkd.ai/products/dad-cap)

[Image Source](https://www.reworkd.ai/blog/april-2025-product-update)

## Frequently Asked Questions

**What is Reworkd's primary brand color?**
Reworkd's primary brand color is #A6B4BA. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Reworkd use?**
Reworkd uses #2C65D3 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Reworkd use?**
Reworkd uses Suisse Intl as the primary typeface across body and headings.

**Does Reworkd use a light or dark theme?**
Reworkd's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Reworkd's logo?**
Reworkd's logo is available directly on their site (https://reworkd.ai). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**
This profile was extracted from https://reworkd.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Reworkd.