Retell AI Brand: Colors, Fonts, Logo & Visual Identity

Retell AI Brand Identity

A complete profile of Retell AI's visual system — colors, typography, components, and personality — extracted from https://retellai.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://retellai.com.

Typography

Each font links to its Google Fonts page where available.

UI Components

Live previews rendered using Retell AI's actual button styles.

Input

Button Primary

Button Secondary

Brand Personality

Frequently Asked Questions

  1. What is Retell AI's primary brand color?
    Retell AI's primary brand color is #FFBB7E.

  2. What accent color does Retell AI use?
    Retell AI uses #00122E as an accent color.

  3. What font does Retell AI use?
    Retell AI uses Untitled Sans for body text and Georgia for headings.

  4. Does Retell AI use a light or dark theme?
    Retell AI's primary site uses a light color scheme.

  5. Where can I find Retell AI's logo?
    Retell AI's logo is available directly on their site (https://retellai.com).

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Untitled Sans",
      "role": "body"
    },
    {
      "family": "Georgia",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#FFBB7E",
    "secondary": "#3E6AEF",
    "accent": "#00122E",
    "background": "#FFFFFF",
    "textPrimary": "#00122E",
    "link": "#00122E"
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%2272%22%20height%3D%2220%22%20viewBox%3D%220%200%2072%2020%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20class%3D%22icn-logo-full%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M7.127%2016.262C8.13%2016.262%208.943%2017.099%208.943%2018.131C8.943%2019.163%208.13%2020%207.127%2020C6.124%2020%205.31%2019.163%205.31%2018.131C5.31%2017.099%206.123%2016.262%207.127%2016.262ZM12.319%2016.262C13.323%2016.262%2014.137%2017.098%2014.137%2018.131C14.137%2019.163%2013.323%2020%2012.319%2020C11.316%2020%2010.503%2019.163%2010.503%2018.131C10.503%2017.099%2011.316%2016.262%2012.319%2016.262ZM44.642%205.829C47.97%205.829%2049.556%208.451%2049.556%2011.92H41.979C42.076%2013.876%2043.271%2014.885%2044.759%2014.885C46.09%2014.885%2046.776%2014.099%2047.069%2013.413H49.458C48.812%2015.45%2047.147%2016.781%2044.739%2016.781C41.548%2016.781%2039.61%2014.522%2039.609%2011.295C39.61%208.149%2041.587%205.829%2044.642%205.829ZM44.622%207.604C43.095%207.604%2042.096%208.754%2041.979%2010.246H47.167C47.128%208.754%2046.169%207.605%2044.622%207.604ZM59.988%205.829C63.316%205.829%2064.902%208.451%2064.902%2011.92H57.325C57.423%2013.876%2058.618%2014.885%2060.105%2014.885C61.437%2014.885%2062.122%2014.099%2062.416%2013.413H64.805C64.159%2015.45%2062.494%2016.781%2060.086%2016.781C56.895%2016.781%2054.956%2014.522%2054.956%2011.295C54.956%208.149%2056.934%205.829%2059.988%205.829ZM59.969%207.604C58.442%207.604%2057.443%208.754%2057.325%2010.246H62.514C62.474%208.754%2061.515%207.605%2059.969%207.604ZM34.477%202.403C37.648%202.403%2039.233%203.856%2039.233%206.235C39.233%208.353%2038.079%209.381%2036.63%209.765V9.806C37.863%2010.028%2038.706%2010.834%2038.862%2012.932L38.901%2013.456C38.98%2014.505%2038.999%2015.936%2039.332%2016.461V16.521H36.904C36.669%2016.017%2036.571%2015.17%2036.552%2014.303C36.493%2011.701%2035.944%2010.794%2033.478%2010.794H31.089V16.521H28.661V2.403H34.477ZM31.089%208.857H34.319C35.004%208.857%2035.611%208.716%2036.042%208.394C36.551%208.031%2036.846%207.425%2036.846%206.578C36.846%205.711%2036.571%205.107%2035.983%204.764C35.533%204.502%2034.966%204.4%2034.085%204.4H31.089V8.857ZM53.078%206.133H54.958V7.847H53.078V13.413C53.078%2014.522%2053.353%2014.725%2054.331%2014.725C54.546%2014.725%2054.743%2014.724%2054.938%2014.704V16.479C54.527%2016.499%2054.155%2016.52%2053.744%2016.52C52.726%2016.52%2051.923%2016.459%2051.453%2016.116C50.983%2015.773%2050.769%2015.208%2050.769%2014.2V7.847H49.397V6.133H50.769V2.926H53.078V6.133ZM68.095%2016.519H65.784V2.4H68.095V16.519ZM71.975%2016.519H69.664V2.4H71.975V16.519ZM1.817%2010.804C2.821%2010.804%203.634%2011.641%203.634%2012.673C3.634%2013.705%202.821%2014.542%201.817%2014.542C0.814%2014.542%200%2013.705%200%2012.673C0%2011.641%200.814%2010.804%201.817%2010.804ZM17.625%2010.804C18.628%2010.804%2019.442%2011.641%2019.442%2012.673C19.442%2013.705%2018.628%2014.542%2017.625%2014.542C16.622%2014.542%2015.809%2013.705%2015.809%2012.673C15.809%2011.641%2016.622%2010.804%2017.625%2010.804ZM1.817%205.457C2.821%205.457%203.634%206.294%203.634%207.326C3.634%208.358%202.821%209.195%201.817%209.195C0.814%209.195%200%208.358%200%207.326C0%206.294%200.814%205.457%201.817%205.457ZM17.625%205.457C18.628%205.457%2019.442%206.294%2019.442%207.326C19.442%208.358%2018.628%209.195%2017.625%209.195C16.622%209.195%2015.809%208.358%2015.809%207.326C15.809%206.294%2016.622%205.457%2017.625%205.457ZM7.127%200C8.13%200%208.943%200.837%208.943%201.869C8.943%202.901%208.13%203.738%207.127%203.738C6.123%203.738%205.31%202.901%205.31%201.869C5.31%200.837%206.123%200%207.127%200ZM12.319%200C13.323%200%2014.137%200.837%2014.137%201.869C14.137%202.901%2013.323%203.738%2012.319%203.738C11.316%203.738%2010.503%202.901%2010.503%201.869C10.503%200.837%2011.316%200%2012.319%200Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2027%2C%2069)%20!important%3B%22%2F%3E%3C%2Fsvg%3E"
  },
  "favicon": "https://cdn.prod.website-files.com/64ada0f2685b2d18caa5e699/69d92020a42693dbcb8413d7_favicon-32x32.png",
  "ogImage": "https://cdn.prod.website-files.com/64ada0f2685b2d18caa5e699/6969444ef240182f4befc819_screenshot-20260115-113013.webp",
  "logoHref": "/"
}

Methodology

Brand data on this page was extracted from https://retellai.com on 2026-07-27 using the Firecrawl branding extraction API.