# Rescript Brand Identity

A complete profile of **Rescript**'s visual system — colors, typography, components, and personality — extracted from [https://rescript.ai/](https://rescript.ai/). Built for designers, agents, and AI tools.

## Primary Color

- **Primary:** #3898EC
- **Accent:** #111111

## Body Font

- **Body Font:** Inter
- **Heading Font:** Merriweather

## Color Palette

Brand palette extracted from https://rescript.ai/.  
- **Primary**: #3898EC  
- **RGB**: rgb(56, 152, 236)  
- **Secondary**: #3C92FF  
- **RGB**: rgb(60, 146, 255)  
- **Accent**: #111111  
- **RGB**: rgb(17, 17, 17)  
- **Background**: #FFFEF9  
- **RGB**: rgb(255, 254, 249)  
- **Text Primary**: #111111  
- **RGB**: rgb(17, 17, 17)  
- **Link**: #0082F3  
- **RGB**: rgb(0, 130, 243)

## Typography

Each font links to its Google Fonts page where available.

- **Primary**: Inter ([Google Fonts →](https://fonts.google.com/specimen/Inter))  
- **Heading**: Merriweather ([Google Fonts →](https://fonts.google.com/specimen/Merriweather))

## Visual Assets

- **Logo**

- **Favicon**

## UI Components

Live previews rendered using Rescript's actual button styles.

### Button Primary

- **Style**: background #111111, textColor #FAF8F1, borderColor #111111, borderRadius 4px, shadow none

### Button Secondary

- **Style**: background transparent, textColor #111111, borderColor #E2E1DD, borderRadius 4px, shadow none

## Brand Personality

- **Tone:** professional  
- **Energy:** medium  
- **Audience:** business professionals

## Rescript Brand in the Wild

Source: [rescript.ai](https://rescript.ai/)

Source: [rescript.ai](https://rescript.ai/)

Source: [rescript.ai](https://rescript.ai/)

Source: [rescript.ai](https://rescript.ai/)

Source: [rescript.ai](https://rescript.ai/)

## Frequently Asked Questions

1. **What is Rescript's primary brand color?**  
   Rescript's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What accent color does Rescript use?**  
   Rescript uses #111111 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. **What font does Rescript use?**  
   Rescript uses Inter for body text and Merriweather for headings. Fonts were detected on https://rescript.ai/ as part of their live design system.

4. **Does Rescript use a light or dark theme?**  
   Rescript's primary site uses a light color scheme, with a background of #FFFEF9.

5. **Where can I find Rescript's logo?**  
   Rescript's logo is available directly on their site (https://rescript.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

6. **How was this brand profile generated?**  
   This profile was extracted from https://rescript.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Rescript.

## Methodology

Brand data on this page was extracted from [https://rescript.ai/](https://rescript.ai/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Rescript.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Merriweather",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#3898EC",
    "secondary": "#3C92FF",
    "accent": "#111111",
    "background": "#FFFEF9",
    "textPrimary": "#111111",
    "link": "#0082F3"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Merriweather"
    },
    "fontStacks": {
      "heading": [
        "Merriweather",
        "serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "32px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#111111",
      "textColor": "#FAF8F1",
      "borderColor": "#111111",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#111111",
      "borderColor": "#E2E1DD",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://rescriptmarketingassets.blob.core.windows.net/landingpage/RescriptLogoNewColor-1.png",
    "favicon": "https://rescriptmarketingassets.blob.core.windows.net/landingpage/favicon.png",
    "ogImage": null,
    "logoHref": "#"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 10,
    "reasoning": "Selected #10 because it is visible, medium-sized, located in the header, and matches the brand name 'Rescript AI'. It is the most prominent logo fitting the brand identity.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Book a Demo",
      "reasoning": "Button #2 has a vibrant dark background (#111111) with contrasting text, making it stand out as a primary call-to-action. The text 'Book a Demo' is action-oriented, aligning with typical primary CTA purposes."
    },
    "secondary": {
      "index": 3,
      "text": "Book a Demo",
      "reasoning": "Button #3 has a transparent background, making it a suitable secondary option. It has a less prominent appearance compared to the primary button, fitting the role of a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 10,
        "selectedLogoReasoning": "Selected #10 because it is visible, medium-sized, located in the header, and matches the brand name 'Rescript AI'. It is the most prominent logo fitting the brand identity.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```