# Ravn Brand Identity

A complete profile of **Ravn**'s visual system — colors, typography, components, and personality — extracted from https://ravn.com/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/ravn
- Machine-readable JSON: https://characterquilt.com/branding/ravn.json
- Per-page llms.txt: https://characterquilt.com/branding/ravn/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FFFFFF |
| Accent | #FFFFFF |
| Body Font | Montserrat |
| Heading Font | Montserrat |

## Color Palette

- primary: #FFFFFF
- accent: #FFFFFF
- background: #000000
- textPrimary: #000000
- link: #FFFFFF

## Typography

- primary: Montserrat — https://fonts.google.com/specimen/Montserrat
- heading: Montserrat — https://fonts.google.com/specimen/Montserrat

## Visual Assets

- Favicon: https://cdn.prod.website-files.com/5f89e457ce80166a04360b8d/622a09144beda48d82b8ba78_Favicon.png

## Brand Personality

Tone: modern · Energy: medium · Audience: unknown

## Ravn Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Cary King - Creative Consultant - Ravn Alaska campaign**
  - Image: 
  - Source: [Link](https://carymking.com/ravn-alaska-campaign)
- **Usage of Antivirals and the Occurrence of Antiviral Resistance in Norway  2016 - NIPH**
  - Image: 
  - Source: [Link](https://www.fhi.no/en/publ/2017/usage-of-antivirals-and-occurrence-of-antiviral-resistance/)
- **Ravn | Dribbble**
  - Image: 
  - Source: [Link](https://dribbble.com/ravn)
- **Cary King - Creative Consultant - Ravn Alaska campaign**
  - Image: 
  - Source: [Link](https://carymking.com/ravn-alaska-campaign)
- **LIFE CYCLE MANAGEMENT | RAVN Aerospace | Houston Spaceport**
  - Image: 
  - Source: [Link](https://www.ravnaero.com/life-cycle-management)

## Working with these fonts

Not found on Google Fonts? Here’s a suggested flow to help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.