Rankai Brand Identity

A complete profile of Rankai's visual system — colors, typography, components, and personality — extracted from https://rankai.ai/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://rankai.ai/.

• Primary: #020618
  rgb(2, 6, 24)
• Secondary: #0F172B
  rgb(15, 23, 43)
• Accent: #6B55DF
  rgb(107, 85, 223)
• Background: #FFFFFF
  rgb(255, 255, 255)
• Text Primary: #0F172A
  rgb(15, 23, 42)
• Link: #0F172A
  rgb(15, 23, 42)

Typography

Each font links to its Google Fonts page where available.

• Primary: Geist
  Google Fonts →
• Heading: Geist
  Google Fonts →

Visual Assets

UI Components

Live previews rendered using Rankai's actual button styles.

• Input

  • background: transparent
  • textColor: #FFFFFF
  • borderColor: null
  • borderRadius: 10px
  • shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

• Button Primary

  • background: #6B55DF
  • textColor: #FFFFFF
  • borderRadius: 33554400px
  • shadow: none

• Button Secondary

  • background: #FFFFFF
  • textColor: #6B55DF
  • borderColor: #6B55DF
  • borderRadius: 33554400px
  • shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Brand Personality

• Tone: professional
• Energy: medium
• Audience: businesses seeking SEO/AI solutions

Rankai Brand in the Wild

Frequently Asked Questions

What is Rankai's primary brand color?
Rankai's primary brand color is #020618. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Rankai use?
Rankai uses #6B55DF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Rankai use?
Rankai uses Geist as the primary typeface across body and headings.

Does Rankai use a light or dark theme?
Rankai's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Rankai's logo?
Rankai's logo is available directly on their site (https://rankai.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from https://rankai.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Rankai.

Methodology

Brand data on this page was extracted from https://rankai.ai/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Rankai.