# Rank (formerly Moni) Brand Identity

A complete profile of **Rank (formerly Moni)**'s visual system — colors, typography, components, and personality — extracted from [https://www.userank.com/](https://www.userank.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.userank.com/.  
**primary**  
`#0000EE`  
`rgb(0, 0, 238)`

**secondary**  
`#0066CC`  
`rgb(0, 102, 204)`

**accent**  
`#27AAE1`  
`rgb(39, 170, 225)`

**background**  
`#000000`  
`rgb(0, 0, 0)`

**textPrimary**  
`#000000`  
`rgb(0, 0, 0)`

**link**  
`#27AAE1`  
`rgb(39, 170, 225)`

## Typography

Each font links to its Google Fonts page where available.

**primary**  
Borna_Rank Regular  
[Borna_Rank Regular Google Fonts →](https://fonts.google.com/specimen/Borna_Rank+Regular)

**heading**  
Borna_Rank Medium  
[Borna_Rank Medium Google Fonts →](https://fonts.google.com/specimen/Borna_Rank+Medium)

Borna_Rank SemiBold, sans-serif

## Visual Assets

%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%2069.871%209.739%20L%2074.66%209.739%20L%2074.66%2011.395%20L%2074.731%2011.395%20C%2075.822%2010.021%2077.795%209.211%2079.872%209.211%20C%2081.95%209.211%2083.57%209.88%2084.803%2011.184%20C%2086.071%2012.487%2086.705%2014.248%2086.705%2016.467%20L%2086.705%2028.406%20L%2081.669%2028.406%20L%2081.669%2017.347%20C%2081.669%2015.128%2080.436%2013.86%2078.288%2013.86%20C%2076.14%2013.86%2074.906%2015.199%2074.906%2017.347%20L%2074.906%2028.406%20L%2069.87%2028.406%20L%2069.87%209.739%20Z%2522%20fill%3D%2522rgb(255%2C255%2C255)%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%2087.999%202.695%20L%2093.036%202.695%20L%2093.036%2016.783%20L%2093.107%2016.783%20L%2099.093%209.739%20L%20105.504%209.739%20L%2098.777%2017.206%20L%20105.68%2028.405%20L%20100.01%2028.405%20L%2095.572%2020.552%20L%2095.502%2020.552%20L%2093.036%2023.44%20L%2093.036%2028.406%20L%2088%2028.406%20L%2088%202.695%20Z%2522%20fill%3D%2522rgb(255%2C255%2C255)%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%200%2020.124%20L%200%2023.822%20C%200%2026.238%201.927%2028.265%204.344%2028.271%20C%205.764%2028.275%207.026%2027.597%207.824%2026.548%20C%207.933%2026.403%208.164%2026.48%208.164%2026.662%20L%208.164%2026.975%20C%208.164%2029.527%2010.253%2031.579%2012.801%2031.417%20C%2015.075%2031.273%2016.876%2029.382%2016.876%2027.071%20L%2016.876%2026.662%20C%2016.876%2026.48%2017.106%2026.403%2017.216%2026.548%20C%2018.014%2027.597%2019.275%2028.274%2020.696%2028.27%20C%2023.113%2028.264%2025.04%2026.237%2025.04%2023.821%20L%2025.04%2020.123%20C%2025.04%2018.369%2024.002%2016.861%2022.508%2016.171%20C%2022.363%2016.104%2022.363%2015.896%2022.508%2015.829%20C%2024.002%2015.138%2025.04%2013.63%2025.04%2011.876%20L%2025.04%208.179%20C%2025.04%205.762%2023.112%203.736%2020.696%203.729%20C%2019.275%203.725%2018.014%204.403%2017.216%205.452%20C%2017.106%205.597%2016.876%205.52%2016.876%205.338%20L%2016.876%205.024%20C%2016.876%202.472%2014.787%200.42%2012.239%200.582%20C%209.964%200.727%208.164%202.618%208.164%204.929%20L%208.164%205.338%20C%208.164%205.52%207.934%205.597%207.824%205.452%20C%207.026%204.403%205.764%203.725%204.344%203.729%20C%201.927%203.737%200%205.764%200%208.18%20L%200%2011.877%20C%200%2013.631%201.038%2015.14%202.531%2015.83%20C%202.677%2015.897%202.677%2016.104%202.531%2016.172%20C%201.038%2016.862%200%2018.37%200%2020.124%20Z%20M%208.711%2011.878%20L%208.711%2011.469%20C%208.711%2011.288%208.941%2011.21%209.05%2011.353%20C%209.845%2012.401%2011.103%2013.078%2012.519%2013.078%20C%2013.936%2013.078%2015.193%2012.401%2015.988%2011.354%20C%2016.098%2011.21%2016.327%2011.289%2016.327%2011.47%20L%2016.327%2011.879%20C%2016.327%2013.632%2017.365%2015.141%2018.859%2015.831%20C%2019.004%2015.898%2019.004%2016.105%2018.859%2016.173%20C%2017.365%2016.863%2016.327%2018.372%2016.327%2020.125%20L%2016.327%2020.534%20C%2016.327%2020.715%2016.098%2020.794%2015.988%2020.65%20C%2015.193%2019.602%2013.936%2018.926%2012.519%2018.926%20C%2011.103%2018.926%209.845%2019.603%209.05%2020.65%20C%208.941%2020.794%208.711%2020.715%208.711%2020.535%20L%208.711%2020.126%20C%208.711%2018.372%207.673%2016.864%206.18%2016.174%20C%206.034%2016.106%206.034%2015.899%206.18%2015.831%20C%207.673%2015.141%208.711%2013.633%208.711%2011.879%20Z%2522%20fill%3D%2522rgb(255%2C255%2C255)%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%2059.454%2017.274%20C%2062.449%2016.566%2063.376%2016.035%2063.376%2015.044%20C%2063.376%2013.947%2062.449%2013.31%2060.773%2013.31%20C%2058.812%2013.31%2057.563%2014.372%2057.171%2016.318%20L%2052.5%2015.292%20C%2052.785%2013.417%2053.677%2011.931%2055.21%2010.798%20C%2056.743%209.666%2058.598%209.1%2060.773%209.1%20C%2065.515%209.1%2068.511%2011.825%2068.511%2016.213%20L%2068.511%2028.386%20L%2063.947%2028.386%20L%2063.947%2026.063%20L%2063.875%2026.063%20C%2063.398%2027.219%2061.914%2028.917%2058.919%2028.917%20C%2055.174%2028.917%2052.714%2026.687%2052.714%2023.29%20C%2052.714%2020.141%2054.604%2018.442%2059.454%2017.274%20Z%20M%2063.554%2019.326%20L%2063.483%2019.326%20C%2063.162%2019.892%2062.377%2020.353%2060.666%2020.813%20C%2058.384%2021.414%2057.599%2021.981%2057.599%2022.971%20C%2057.599%2024.103%2058.384%2024.669%2059.917%2024.669%20C%2062.057%2024.669%2063.554%2023.608%2063.554%2022.051%20Z%2522%20fill%3D%2522rgb(255%2C%20255%2C%20255)%2522%3E%3C%2Fpath%3E%3C%2Fsvg%3E)

Logo

Favicon

Social Card

## UI Components

Live previews rendered using Rank (formerly Moni)'s actual button styles.

**Button Primary**

| Attribute     | Value       |
|---------------|-------------|
| background    | #000000     |
| textColor     | #000000     |
| borderRadius   | 10px       |
| shadow        | none        |

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** tech-savvy individuals and communities

## Rank (formerly Moni) Brand in the Wild

Image: [framerusercontent.com](https://framerusercontent.com/images/YRTm099xHwBNqrSP1630IcAH1hQ.jpg?width=3242&height=3242)  
Source: [userank.com](https://www.userank.com/spend)

Image: [blog.userank.com](https://blog.userank.com/wp-content/uploads/2024/11/Freelancer-Business-in-Nigeria.jpg)  
Source: [blog.userank.com](https://blog.userank.com/sme/how-to-build-a-sucessful-freelance-business-in-nigeria/)

Image: [blog.userank.com](https://blog.userank.com/wp-content/uploads/2025/05/AI-Tools-Free.jpg)  
Source: [blog.userank.com](https://blog.userank.com/business/free-ai-tools-for-business/)

Image: [framerusercontent.com](https://framerusercontent.com/images/9yyiSJQwZYaxUVKLkYTf8CS0.png?width=3890&height=3360)  
Source: [userank.com](https://www.userank.com/goals)

Image: [blog.userank.com](https://blog.userank.com/wp-content/uploads/2025/11/Blog-21-1-1024x512.png)  
Source: [blog.userank.com](https://blog.userank.com/investing/stocks-vs-bonds-vs-mutual-funds/)

Image: [framerusercontent.com](https://framerusercontent.com/images/xYrRDPdU44DzNXbEm0OwkI4uXo.jpg?width=5760&height=3840)  
Source: [userank.com](https://www.userank.com/spend)

## Frequently Asked Questions

**What is Rank (formerly Moni)'s primary brand color?**  
Rank (formerly Moni)'s primary brand color is `#0000EE`. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Rank (formerly Moni) use?**  
Rank (formerly Moni) uses `#27AAE1` as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Rank (formerly Moni) use?**  
Rank (formerly Moni) uses Borna_Rank Regular for body text and Borna_Rank Medium for headings. Fonts were detected on https://www.userank.com/ as part of their live design system.

**Does Rank (formerly Moni) use a light or dark theme?**  
Rank (formerly Moni)'s primary site uses a dark color scheme, with a background of `#000000`.

**Where can I find Rank (formerly Moni)'s logo?**  
Rank (formerly Moni)'s logo is available directly on their site ([userank.com](https://www.userank.com/)). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from [userank.com](https://www.userank.com/) using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Rank (formerly Moni).

## Methodology

Brand data on this page was extracted from [https://www.userank.com/](https://www.userank.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

**GET /branding/rank-formerly-moni.json**  
**GET /branding/rank-formerly-moni/llms.txt**

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This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Rank (formerly Moni).