# Proof of Play Brand Identity

A complete profile of **Proof of Play**'s visual system — colors, typography, components, and personality — extracted from [https://proofofplay.com/](https://proofofplay.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://proofofplay.com/.

| Type     | Value      | RGB               |
|----------|------------|-------------------|
| primary  | #2F273B    | rgb(47, 39, 59)   |
| accent   | #2F273B    | rgb(47, 39, 59)   |
| background | #000000  | rgb(0, 0, 0)     |
| textPrimary | #000000| rgb(0, 0, 0)     |
| link     | #4C3E5E    | rgb(76, 62, 94)   |

## Typography

Each font links to its Google Fonts page where available.

| Role    | Font             |
|---------|------------------|
| primary | PP Neue Montreal  |
| heading | PP Neue Montreal  |

PP Neue Montreal [Google Fonts →](https://fonts.google.com/specimen/PP+Neue+Montreal)

```
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
```

## Visual Assets

## UI Components

Live previews rendered using Proof of Play's actual button styles.

| Component        | Background | Text Color | Border Radius | Shadow |
|------------------|------------|------------|---------------|--------|
| Button Primary    | #2F273B   | #FFFFFF    | 2.08px        | none   |
| Button Secondary  | #FFFFFF   | #000000    | 2.6px         | none   |

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** tech-savvy individuals interested in blockchain and gaming

## Proof of Play Brand in the Wild

Source: [proofofplay.com](https://proofofplay.com/resources)

Source: [proofofplay.com](https://proofofplay.com/resources)

Source: [proofofplay.com](https://proofofplay.com/resources)

Source: [proofofplay.com](https://proofofplay.com/resources)

Source: [proofofplay.com](https://proofofplay.com/resources)

Source: [proofofplay.com](https://proofofplay.com/resources)

## Frequently Asked Questions

1. **What is Proof of Play's primary brand color?**  
   Proof of Play's primary brand color is #2F273B. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What font does Proof of Play use?**  
   Proof of Play uses PP Neue Montreal as the primary typeface across body and headings.

3. **Does Proof of Play use a light or dark theme?**  
   Proof of Play's primary site uses a dark color scheme, with a background of #000000.

4. **Where can I find Proof of Play's logo?**  
   Proof of Play's logo is available directly on their site (https://proofofplay.com/). The current logo URL is included in the machine-readable JSON profile linked above.

5. **How was this brand profile generated?**  
   This profile was extracted from https://proofofplay.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Proof of Play.

## Methodology

Brand data on this page was extracted from [https://proofofplay.com/](https://proofofplay.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.