Profluent Brand: Colors, Fonts, Logo & Visual Identity

Profluent Brand Identity

A complete profile of Profluent's visual system — colors, typography, components, and personality — extracted from https://www.profluent.bio/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.profluent.bio/.
primary
#FAE3DF
rgb(250, 227, 223)

secondary
#DCFDF0
rgb(220, 253, 240)

accent
#F5FFFE
rgb(245, 255, 254)

background
#FFFFFF
rgb(255, 255, 255)

textPrimary
#0D2E28
rgb(13, 46, 40)

link
#0D2E28
rgb(13, 46, 40)

Typography

Each font links to its Google Fonts page where available.

primary
Manrope
Manrope Google Fonts →

heading
Familjen Grotesk
Familjen Grotesk Google Fonts →
Familjen Grotesk, sans-serif

Visual Assets

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UI Components

Live previews rendered using Profluent's actual button styles.

Button Primary
buttonPrimary

Button Secondary
buttonSecondary

Brand Personality

Tone: professional
Energy: medium
Audience: biotechnology professionals

Profluent Brand in the Wild

Source: profluent.bio

Source: profluent.bio

Source: profluent.bio

Source: profluent.bio

Source: profluent.bio

Source: profluent.bio

Frequently Asked Questions

What is Profluent's primary brand color?
Profluent's primary brand color is #FAE3DF. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Profluent use?
Profluent uses #F5FFFE as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Profluent use?
Profluent uses Manrope for body text and Familjen Grotesk for headings. Fonts were detected on https://www.profluent.bio/ as part of their live design system.

Does Profluent use a light or dark theme?
Profluent's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Profluent's logo?
Profluent's logo is available directly on their site (https://www.profluent.bio/).

How was this brand profile generated?
This profile was extracted from https://www.profluent.bio/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.