Priime Brand Identity

A complete profile of Priime's visual system — colors, typography, components, and personality — extracted from https://priime.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://priime.com.

• primary: #337AB7
• rgb(51, 122, 183)
• secondary: #3C763D
• rgb(60, 118, 61)
• accent: #EF7878
• rgb(239, 120, 120)
• background: #FFFFFF
• rgb(255, 255, 255)
• textPrimary: #333333
• rgb(51, 51, 51)
• link: #EF7878
• rgb(239, 120, 120)

Typography

Each font links to its Google Fonts page where available.

• primary: Helvetica Neue
• heading: Helvetica Neue

Visual Assets

UI Components

Live previews rendered using Priime's actual button styles.

Input

• background: #FFFFFF
• textColor: #555555
• borderColor: #CCCCCC
• borderRadius: 4px
• shadow: rgba(0, 0, 0, 0.075) 0px 1px 1px 0px inset

Button Primary

• background: #EF7878
• textColor: #FFFFFF
• borderRadius: 6px
• shadow: none

Brand Personality

• Tone: professional
• Energy: low
• Audience: unknown

Priime Brand in the Wild

Image: static.wixstatic.com

Source: projectpriime.com

Image: cdn.shopify.com

Source: biosenseclinic.com

Image: i.ytimg.com

Source: youtube.com

Frequently Asked Questions

What is Priime's primary brand color?
Priime's primary brand color is #337AB7. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Priime use?
Priime uses #EF7878 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Priime use?
Priime uses Helvetica Neue as the primary typeface across body and headings.

Does Priime use a light or dark theme?
Priime's primary site uses a light color scheme, with a background of #FFFFFF.

How was this brand profile generated?
This profile was extracted from https://priime.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Priime.

Methodology

Brand data on this page was extracted from https://priime.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Priime.