Precip Brand Identity

A complete profile of Precip's visual system — colors, typography, components, and personality — extracted from https://precip.ai. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://precip.ai.

primary

#6A7181

rgb(106, 113, 129)

secondary

#1DA1F2

rgb(29, 161, 242)

accent

#699BFF

rgb(105, 155, 255)

background

#101319

rgb(16, 19, 25)

textPrimary

#B7BCC4

rgb(183, 188, 196)

link

#FF0000

rgb(255, 0, 0)

Typography

Each font links to its Google Fonts page where available.

primary

Nunito Sans

Nunito Sans Google Fonts →

heading

GeneralSans-Medium

GeneralSans-Medium Google Fonts →

Visual Assets

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Favicon

Social Card

UI Components

Live previews rendered using Precip's actual button styles.

Button Primary

backgroundtransparent textColor#FFFFFF borderColor#699BFF borderRadius1000px shadowrgba(0, 0, 0, 0.35) 0px 18px 55px 0px, rgba(255, 255, 255, 0.08) 0px 0px 0px 1px inset, rgba(0, 102, 255, 0.25) 0px 0px 22px 0px

Button Secondary

background#1E232A textColor#F4F5F6 borderRadius1000px shadowrgba(0, 0, 0, 0.5) 0px 2px 6px -2px, rgba(0, 0, 0, 0.5) 0px 1px 3px -1px

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals and businesses interested in weather data

Precip Brand in the Wild

Image: precip.ai

Source: precip.ai

Image: precip.ai

Source: precip.ai

Image: precip.ai

Source: precip.ai

Image: precip.ai

Source: precip.ai

Image: precip.ai

Source: precip.ai

Image: precip.ai

Source: precip.ai

Frequently Asked Questions

What is Precip's primary brand color?

Precip's primary brand color is #6A7181. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Precip use?

Precip uses #699BFF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Precip use?

Precip uses Nunito Sans for body text and GeneralSans-Medium for headings. Fonts were detected on https://precip.ai as part of their live design system.

Does Precip use a light or dark theme?

Precip's primary site uses a dark color scheme, with a background of #101319.

Where can I find Precip's logo?

Precip's logo is available directly on their site (https://precip.ai). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://precip.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Precip.

Methodology

Brand data on this page was extracted from https://precip.ai on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers.