# Postscript Brand Identity

A complete profile of **Postscript**'s visual system — colors, typography, components, and personality — extracted from [https://postscript.io](https://postscript.io/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://postscript.io.

- **primary**: #66AFFF
  - rgb(102, 175, 255)
- **secondary**: #33AAFF
  - rgb(51, 170, 255)
- **accent**: #66AFFF
  - rgb(102, 175, 255)
- **background**: #FFFFFF
  - rgb(255, 255, 255)
- **textPrimary**: #000000
  - rgb(0, 0, 0)
- **link**: #756F84
  - rgb(117, 111, 132)

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Inter
  - [Google Fonts →](https://fonts.google.com/specimen/Inter)
- **heading**: Inter Tight
  - [Google Fonts →](https://fonts.google.com/specimen/Inter+Tight)

```plaintext
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
```

## Visual Assets

## UI Components

Live previews rendered using Postscript's actual button styles.

- **Input**:  
  - `background`: #000000  
  - `textColor`: #FFFFFF  
  - `borderColor`: null  
  - `borderRadius`: 8px  
  - `shadow`: none

- **Button Primary**:  
  - `background`: #FFFFFF  
  - `textColor`: #66AFFF  
  - `borderRadius`: 8px  
  - `shadow`: none

## Brand Personality

- **Tone**: modern  
- **Energy**: medium  
- **Audience**: Shopify brands and e-commerce businesses

## Frequently Asked Questions

- **What is Postscript's primary brand color?**  
  Postscript's primary brand color is #66AFFF. It anchors the visual identity across their website, product UI, and marketing materials.

- **What font does Postscript use?**  
  Postscript uses Inter for body text and Inter Tight for headings. Fonts were detected on https://postscript.io as part of their live design system.

- **Does Postscript use a light or dark theme?**  
  Postscript's primary site uses a light color scheme, with a background of #FFFFFF.

- **Where can I find Postscript's logo?**  
  Postscript's logo is available directly on their site (https://postscript.io). The current logo URL is included in the machine-readable JSON profile linked above.

- **How was this brand profile generated?**  
  This profile was extracted from https://postscript.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Postscript.