Port IO Brand Identity

A complete profile of Port IO's visual system — colors, typography, components, and personality — extracted from https://www.port.io/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.port.io/.
primary
#3898EC
rgb(56, 152, 236)
secondary
#33AAFF
rgb(51, 170, 255)
accent
#0082F3
rgb(0, 130, 243)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#0082F3
rgb(0, 130, 243)

Typography

Each font links to its Google Fonts page where available.
primary
DM Sans
DM Sans Google Fonts →
heading
DM Sans
DM Sans Google Fonts →
dmsans, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Port IO's actual button styles.

Button Primary

• Background: #191919
• Text Color: #FFFFFF
• Border Radius: 8px
• Shadow: none

Button Secondary

• Background: #FFFFFF
• Text Color: #191919
• Border Color: #D3D3D3
• Border Radius: 8px
• Shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: developers and tech companies

Frequently Asked Questions

1. What is Port IO's primary brand color?
   Port IO's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does Port IO use?
   Port IO uses #0082F3 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does Port IO use?
   Port IO uses DM Sans as the primary typeface across body and headings.
4. Does Port IO use a light or dark theme?
   Port IO's primary site uses a light color scheme, with a background of #FFFFFF.
5. Where can I find Port IO's logo?
   Port IO's logo is available directly on their site (https://www.port.io/). The current logo URL is included in the machine-readable JSON profile linked above.

Methodology

Brand data on this page was extracted from https://www.port.io/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. This page is published by CharacterQuilt and is not affiliated with or endorsed by Port IO.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#3898EC",
    "secondary": "#33AAFF",
    "accent": "#0082F3",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#0082F3"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "DM Sans"
    },
    "fontStacks": {
      "heading": [
        "dmsans",
        "sans-serif"
      ],
      "body": [
        "dmsans",
        "sans-serif"
      ],
      "paragraph": [
        "dmsans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#191919",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#191919",
      "borderColor": "#D3D3D3",
      "borderRadius": "8px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/622996415264e2107087774c/65b09e2a73ab4ac42ad0c139_logo.svg",
    "favicon": "https://cdn.prod.website-files.com/622996415264e2107087774c/65f753943750bb4054843eb7_Favicon%2032.png",
    "ogImage": "https://cdn.prod.website-files.com/622996415264e2107087774c/65f708f88d3d97e8059c6b90_Share%20image.jpg"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "developers and tech companies"
  }
}