Polo Brand Identity

A complete profile of Polo's visual system — colors, typography, components, and personality — extracted from https://polotab.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://polotab.com.

• primary: #0265FF
• rgb: rgb(2, 101, 255)
• secondary: #2278FF
• rgb: rgb(34, 120, 255)
• accent: #0265FF
• rgb: rgb(2, 101, 255)
• background: #FFFFFF
• rgb: rgb(255, 255, 255)
• textPrimary: #000000
• rgb: rgb(0, 0, 0)
• link: #116EFF
• rgb: rgb(17, 110, 255)

Typography

Each font links to its Google Fonts page where available.

• primary: Roc Grotesk (Google Fonts →)
• heading: Roc Grotesk (Google Fonts →)
• font stack: Roc Grotesk, system-ui, sans-serif

Visual Assets

• Logo

• Favicon

• Social Card

UI Components

Live previews rendered using Polo's actual button styles.

• Input:

  • background: #116EFF
  • textColor: #FFFFFF
  • borderColor: #2278FF
  • borderRadius: 20px
  • shadow: none

• Button Primary:

  • background: #0265FF
  • textColor: #FFFFFF
  • borderRadius: 24px
  • shadow: none

• Button Secondary:

  • background: transparent
  • textColor: #0265FF
  • borderColor: #0265FF
  • borderRadius: 24px
  • shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: cafeterias and restaurants

Polo Brand in the Wild

Source: polotab.com

Source: cdn.prod.website-files.com

Source: blog.polotab.com

Source: polotab.com

Source: blog.polotab.com

Source: polotab.com

Frequently Asked Questions

1. What is Polo's primary brand color?
   Polo's primary brand color is #0265FF. It anchors the visual identity across their website, product UI, and marketing materials.

2. What font does Polo use?
   Polo uses Roc Grotesk as the primary typeface across body and headings.

3. Does Polo use a light or dark theme?
   Polo's primary site uses a light color scheme, with a background of #FFFFFF.

4. Where can I find Polo's logo?
   Polo's logo is available directly on their site (https://polotab.com). The current logo URL is included in the machine-readable JSON profile linked above.

5. How was this brand profile generated?
   This profile was extracted from https://polotab.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Polo.

Methodology

Brand data on this page was extracted from https://polotab.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Polo.