Plumter Brand Identity

A complete profile of Plumter's visual system — colors, typography, components, and personality — extracted from https://plumter.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://plumter.com.

• primary: #3581F3
  • rgb(53, 129, 243)
• secondary: #9CA3AF
  • rgb(156, 163, 175)
• accent: #3581F3
  • rgb(53, 129, 243)
• background: #F6F7FA
  • rgb(246, 247, 250)
• textPrimary: #02050A
  • rgb(2, 5, 10)
• link: #AEB5BE
  • rgb(174, 181, 190)

Typography

Each font links to its Google Fonts page where available.

• primary: Graphik
• heading: Graphik

Visual Assets

Logo

UI Components

Live previews rendered using Plumter's actual button styles.

Button Primary

• background: #3581F3
• textColor: #FFFFFF
• borderRadius: 12px
• shadow: none

Button Secondary

• background: #F2F7FE
• textColor: #3581F3
• borderRadius: 12px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: business professionals

Plumter Brand in the Wild

Image: plumter.com

Image: plumter.com

Image: plumter.com

Frequently Asked Questions

• What is Plumter's primary brand color?
  Plumter's primary brand color is #3581F3. It anchors the visual identity across their website, product UI, and marketing materials.

• What font does Plumter use?
  Plumter uses Graphik as the primary typeface across body and headings.

• Does Plumter use a light or dark theme?
  Plumter's primary site uses a light color scheme, with a background of #F6F7FA.

• Where can I find Plumter's logo?
  Plumter's logo is available directly on their site (https://plumter.com). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://plumter.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Plumter.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  ...
}

Methodology

Brand data on this page was extracted from https://plumter.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Plumter.