llms.txt

Pliant Brand Identity

A complete profile of Pliant's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #E6FF52
Accent #111111
Body Font Pangea
Heading Font MaisonNeue

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: medium · Audience: business professionals

Pliant Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Pangea",
 "role": "body"
 },
 {
 "family": "MaisonNeue",
 "role": "heading"
 }
 ],
 "colors": {
 "primary": "#E6FF52",
 "secondary": "#F3FFA9",
 "accent": "#111111",
 "background": "#F5F5F0",
 "textPrimary": "#1C1F0A",
 "link": "#1C1F0A"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Pangea",
 "heading": "MaisonNeue"
 },
 "fontStacks": {
 "heading": [
 "Pangea",
 "ui-sans-serif",
 "system-ui",
 "sans-serif"
 ],
 "body": [
 "MaisonNeue",
 "ui-sans-serif",
 "system-ui",
 "sans-serif"
 ],
 "paragraph": [
 "MaisonNeue",
 "ui-sans-serif",
 "system-ui",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "56px",
 "h2": "16px",
 "body": "14px"
 }
 },
 "spacing": {
 "baseUnit": 12,
 "borderRadius": "0px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#111111",
 "textColor": "#FFFFFF",
 "borderRadius": "8px",
 "borderRadiusCorners": {
 "topLeft": "8px",
 "topRight": "8px",
 "bottomRight": "8px",
 "bottomLeft": "8px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "transparent",
 "textColor": "#1C1F0A",
 "borderColor": "#C4DA46",
 "borderRadius": "8px",
 "borderRadiusCorners": {
 "topLeft": "8px",
 "topRight": "8px",
 "bottomRight": "8px",
 "bottomLeft": "8px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20fill%3D%22currentColor%22%20viewBox%3D%220%200%2085%2032%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M18.583%2016.785c0%205.523-3.501%209.62-8.256%209.62a6.5%206.5%200%200%201-4.113-1.328.991.991%200%200%200-1.605.774V32H0V7.625h2.924l.141.22a2.26%202.26%200%200%200%201.506.991%202.27%202.27%200%200%200%201.754-.422%206.63%206.63%200%200%201%204.002-1.216c4.755%200%208.256%204.098%208.256%209.587m-4.716.036c0-3.53-1.932-5.525-4.647-5.525s-4.68%201.995-4.68%205.525%201.916%205.496%204.68%205.496%204.647-1.969%204.647-5.484zM25.474%201.032v24.946h-4.897V1.032h4.896ZM27.34%202.78c0-1.712%201.323-2.78%202.968-2.78%201.643%200%202.967%201.068%202.967%202.78%200%201.71-1.323%202.743-2.967%202.743s-2.968-.997-2.968-2.744Zm5.254%204.845v18.353h-4.611V7.625zm17.275%200h3.14v18.353h-3.14a2.225%202.225%200%200%200-2.376-1.113%202.2%202.2%200%200%200-.855.36%206.64%206.64%200%200%201-3.954%201.18c-4.72%200-8.257-4.097-8.257-9.62s3.538-9.587%208.257-9.587a6.53%206.53%200%200%201%203.923%201.195%202.234%202.234%200%200%200%203.262-.768m-1.395%209.16c0-3.53-1.896-5.496-4.647-5.496s-4.683%201.96-4.683%205.496%201.931%205.523%204.683%205.523%204.644-1.996%204.644-5.523zM71.5%2014.147v11.831h-4.615V14.921c0-2.39-1.36-3.742-3.217-3.742-2.18%200-3.753%201.462-3.753%203.993v10.796H55.31V7.616h2.8l.167.22a2.22%202.22%200%200%200%201.463.872%202.23%202.23%200%200%200%201.653-.418%205.82%205.82%200%200%201%203.575-1.092c3.744%200%206.533%202.745%206.533%206.949Zm12.944-2.851h-4.11v8.089c0%201.747.72%202.629%202.157%202.629h1.965v3.954h-3.163a5.57%205.57%200%200%201-3.93-1.623%205.53%205.53%200%200%201-1.628-3.918v-9.131H72.38v-3.67h1.692a1.68%201.68%200%200%200%201.186-.49%201.67%201.67%200%200%200%20.492-1.183V2.75h4.61v4.863h4.11z%22%20style%3D%22fill%3A%20lab(0%200%200%20%2F%200.8775)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
 "favicon": "https://www.getpliant.com/favicon.ico?favicon.08~4m3-rsi.ql.ico",
 "ogImage": "https://a.storyblok.com/f/169635/1200x630/92b10eaf7c/pliant-og-image.png",
 "logoHref": "/en"
},
 "__llm_logo_reasoning": {
 "selectedIndex": 0,
 "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'Pliant' inferred from the page title and URL.",
 "confidence": 0.85,
 "source": "llm"
},
 "__llm_button_reasoning": {
 "primary": {
 "index": 0,
 "text": "Watch product tour",
 "reasoning": "Button #0 has a dark background (#111111) with contrasting white text, making it stand out as a primary CTA. The text 'Watch product tour' suggests an action-oriented purpose, typical for a primary button."
 },
 "secondary": {
 "index": 8,
 "text": "Pricing plans",
 "reasoning": "Button #8 has a transparent background with a border, making it less prominent than the primary button. The text 'Pricing plans' indicates a secondary action, suitable for a secondary button."
 },
 "confidence": 0.9
},
 "personality": {
 "tone": "modern",
 "energy": "medium",
 "targetAudience": "business professionals"
},
 "designSystem": {
 "framework": "tailwind",
 "componentLibrary": ""
},
 "confidence": {
 "buttons": 0.9,
 "colors": 0.9,
 "overall": 0.9
},
 "__llm_metadata": {
 "logoSelection": {
 "llmCalled": true,
 "llmSucceeded": true,
 "finalSource": "llm",
 "rawLogoSelection": {
 "selectedLogoIndex": 0,
 "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'Pliant' inferred from the page title and URL.",
 "confidence": 0.85
 }
 },
 "buttonClassification": {
 "llmCalled": true,
 "llmSucceeded": true
 }
}
}