PlanetScale Brand Identity

A complete profile of PlanetScale's visual system — colors, typography, components, and personality — extracted from https://planetscale.com/. Built for designers, agents, and AI tools.

Primary

• Primary Color: #0B6EC5
• Accent Color: #F35815
• Body Font: SF Mono
• Heading Font: SF Mono

Color Palette

Brand palette extracted from https://planetscale.com/.

• Primary: #0B6EC5, rgb(11, 110, 197)
• Secondary: #F2B600, rgb(242, 182, 0)
• Accent: #F35815, rgb(243, 88, 21)
• Background: #FAFAFA, rgb(250, 250, 250)
• Text Primary: #414141, rgb(65, 65, 65)
• Link: #F35815, rgb(243, 88, 21)

Typography

Each font links to its Google Fonts page where available.

• Primary Font: SF Mono (Google Fonts →)
• Heading Font: SF Mono (Google Fonts →)
• Font Stack: ui-monospace, SFMono-Regular, SF Mono, Menlo, Consolas, Liberation Mono, monospace

UI Components

Live previews rendered using PlanetScale's actual button styles.

• Button Primary:
  • Background: #F35815
  • Text Color: #FFFFFF
  • Border Radius: 0px
  • Shadow: none

Brand Personality

• Tone: modern
• Energy: high
• Audience: developers and tech companies

PlanetScale Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: planetscale-images.imgix.net
Source: planetscale.com

Image: i.ytimg.com
Source: planetscale.com

Image: mintcdn.com
Source: planetscale.com

Image: planetscale-images.imgix.net
Source: planetscale.com

Image: planetscale.com
Source: planetscale.com

Image: planetscale-images.imgix.net
Source: planetscale.com

Frequently Asked Questions

• What is PlanetScale's primary brand color?
  PlanetScale's primary brand color is #0B6EC5. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does PlanetScale use?
  PlanetScale uses #F35815 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does PlanetScale use?
  PlanetScale uses SF Mono as the primary typeface across body and headings.

• Does PlanetScale use a light or dark theme?
  PlanetScale's primary site uses a light color scheme, with a background of #FAFAFA.

• Where can I find PlanetScale's logo?
  PlanetScale's logo is available directly on their site (https://planetscale.com/). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://planetscale.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by PlanetScale.

Methodology

Brand data on this page was extracted from https://planetscale.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by PlanetScale.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "SF Mono",
      "role": "monospace"
    }
  ],
  "colors": {
    "primary": "#0B6EC5",
    "secondary": "#F2B600",
    "accent": "#F35815",
    "background": "#FAFAFA",
    "textPrimary": "#414141",
    "link": "#F35815"
  },
  "typography": {
    "fontFamilies": {
      "primary": "SF Mono",
      "heading": "SF Mono"
    },
    "fontStacks": {
      "heading": [
        "ui-monospace",
        "SFMono-Regular",
        "SF Mono",
        "Menlo",
        "Consolas",
        "Liberation Mono",
        "monospace"
      ],
      "body": [
        "ui-monospace",
        "SFMono-Regular",
        "SF Mono",
        "Menlo",
        "Consolas",
        "Liberation Mono",
        "monospace"
      ],
      "paragraph": [
        "ui-monospace",
        "SFMono-Regular",
        "SF Mono",
        "Menlo",
        "Consolas",
        "Liberation Mono",
        "monospace"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#F35815",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%2232%22%20height%3D%2232%22%20fill%3D%22none%22%20viewBox%3D%220%200%2040%2040%22%20data-fc-idx%3D%220%22%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M0%2020C0%208.954%208.954%200%2020%200c8.121%200%2015.112%204.84%2018.245%2011.794l-26.45%2026.45a20%2020%200%200%201-3.225-1.83L24.984%2020H20L5.858%2034.142A19.94%2019.94%200%200%201%200%2020M39.999%2020.007%2020.006%2040c11.04-.004%2019.99-8.953%2019.993-19.993%22%20style%3D%22fill%3A%20rgb(65%2C%2065%2C%2065)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://planetscale.com/favicon.ico",
    "ogImage": "https://planetscale.com/assets/social-DtnN8vYG.png",
    "logoHref": "/"
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "developers and tech companies"
  }
}