# Pixate Brand Identity

A complete profile of **Pixate**'s visual system — colors, typography, components, and personality — extracted from [http://pixate.com](http://pixate.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://pixate.com.

| Color          | Hex Code | RGB                 |
|----------------|----------|---------------------|
| Primary        | #00A1DF  | rgb(0, 161, 223)    |
| Secondary      | #009FE4  | rgb(0, 159, 228)    |
| Accent         | #245DC1  | rgb(36, 93, 193)    |
| Background     | #FFFFFF  | rgb(255, 255, 255)  |
| Text Primary   | #606264  | rgb(96, 98, 100)    |
| Link           | #245DC1  | rgb(36, 93, 193)    |

## Typography

Each font links to its Google Fonts page where available.

| Role                 | Font      | Google Fonts Link                                          |
|----------------------|-----------|----------------------------------------------------------|
| Primary              | Open Sans | [Open Sans →](https://fonts.google.com/specimen/Open+Sans) |
| Heading              | Open Sans | [Open Sans →](https://fonts.google.com/specimen/Open+Sans) |

## Visual Assets

Logo

Favicon

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** designers and developers

## Pixate Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: [betanews.com](https://betanews.com/wp-content/uploads/2015/12/Pixate-Studio.jpg)

Image: [i.gzn.jp](https://i.gzn.jp/img/2015/07/30/pixate/s01_m.png)

Image: [cdn.dribbble.com](https://cdn.dribbble.com/userupload/41628550/file/original-4a0199e96f46d4335b28eaf2fa4846be.png?format=webp&resize=400x300&vertical=center)

Image: [i.ytimg.com](https://i.ytimg.com/vi/X-jDSOHsix8/maxresdefault.jpg)

Image: [notebookcheck.net](https://www.notebookcheck.net/fileadmin/Notebooks/News/_nc2/Pixate_joins_the_Google_family.jpg)

## Frequently Asked Questions

**What is Pixate's primary brand color?**  
Pixate's primary brand color is #00A1DF. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Pixate use?**  
Pixate uses #245DC1 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Pixate use?**  
Pixate uses Open Sans as the primary typeface across body and headings.

**Does Pixate use a light or dark theme?**  
Pixate's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Pixate's logo?**  
Pixate's logo is available directly on their site (http://pixate.com). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from http://pixate.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Pixate.

## Methodology

Brand data on this page was extracted from [http://pixate.com](http://pixate.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Pixate.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Open Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#00A1DF",
    "secondary": "#009FE4",
    "accent": "#245DC1",
    "background": "#FFFFFF",
    "textPrimary": "#606264",
    "link": "#245DC1"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Open Sans",
      "heading": "Open Sans"
    },
    "fontStacks": {
      "heading": [
        "Open Sans",
        "arial",
        "sans-serif"
      ],
      "body": [
        "Open Sans",
        "sans-serif"
      ],
      "paragraph": [
        "Open Sans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "30px",
      "h2": "30px",
      "body": "15px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": "http://pixate.com/images/logo-dark.svg",
    "favicon": "http://pixate.com/images/favicon.png",
    "ogImage": null,
    "logoHref": "./#",
    "logoAlt": "Pixate"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "designers and developers"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.95,
    "overall": 0.475
  }
}
```