# Pierre Brand Identity

A complete profile of **Pierre**'s visual system — colors, typography, components, and personality — extracted from https://pierre.co. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/pierre
- Machine-readable JSON: https://characterquilt.com/branding/pierre.json
- Per-page llms.txt: https://characterquilt.com/branding/pierre/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #000000 |
| Accent | #008CFF |
| Body Font | Roboto |
| Heading Font | Roboto |

## Color Palette

- primary: #000000
- accent: #008CFF
- background: #FFFFFF
- textPrimary: #008CFF
- link: #008CFF

## Typography

- primary: Roboto — https://fonts.google.com/specimen/Roboto
- heading: Roboto — https://fonts.google.com/specimen/Roboto

## Visual Assets

- Favicon: https://pierre.co/assets/images/favicon.svg

## Brand Personality

Tone: modern · Energy: medium · Audience: unknown

## Pierre Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Pierre CI • Pierre Docs**
  - Image: 
  - Source: https://docs.pierre.co/ci
- **Pierre Docs**
  - Image: 
  - Source: https://pierre.co/docs
- **Repositories • Pierre Docs**
  - Image: 
  - Source: https://docs.pierre.co/workspaces/repositories
- **Pierre - Building a Brand**
  - Image: 
  - Source: https://docs.pierre.co/changelog/building-a-brand
- **Reviewing on Pierre • Pierre Docs**
  - Image: 
  - Source: https://docs.pierre.co/reviews
- **Repositories • Pierre Docs**
  - Image: 
  - Source: https://docs.pierre.co/workspaces/repositories

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.