# Pienso Brand Identity

A complete profile of **Pienso**'s visual system — colors, typography, components, and personality — extracted from [https://pienso.com/](https://pienso.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://pienso.com/.

| Color Type | Hex Code | RGB Code |
|------------|----------|----------|
| Primary    | #02BB61  | rgb(2, 187, 97) |
| Accent     | #00B9D2  | rgb(0, 185, 210) |
| Background | #FFFFFF  | rgb(255, 255, 255) |
| textPrimary| #131313  | rgb(19, 19, 19) |
| Link       | #00B9D2  | rgb(0, 185, 210) |

## Typography

Each font links to its Google Fonts page where available.

| Role   | Font            |
|--------|----------------|
| Primary| Times New Roman |
| Heading| Times New Roman |

## Visual Assets

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## UI Components

Live previews rendered using Pienso's actual button styles.

### Button Primary

- **background**: #F2F2F2
- **textColor**: #131313
- **borderColor**: #00B9D2
- **borderRadius**: 5px
- **shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px

### Button Secondary

- **background**: #FFFFFF
- **textColor**: #131313
- **borderColor**: #00B9D2
- **borderRadius**: 5px
- **shadow**: rgba(0, 0, 0, 0) 0px 0px 0px 0px

## Brand Personality

**Tone:** modern  **Energy:** medium  **Audience:** data professionals and analysts

## Pienso Brand in the Wild

- 
  Source: [pienso.com](https://pienso.com/blog/direct-manipulation-vs-interface-agents-revisiting-the-classic-debate-decades-later)
- 
  Source: [pienso.com](https://pienso.com/use-cases/document-intelligence)
- 
  Source: [pienso.com](https://pienso.com/)
- 
  Source: [pienso.com](https://pienso.com/blog)
- 
  Source: [pienso.com](https://pienso.com/blog/launching-pienso-faun)
- 
  Source: [pienso.com](https://pienso.com/)

## Frequently Asked Questions

1. **What is Pienso's primary brand color?**
   - Pienso's primary brand color is **#02BB61**. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What accent color does Pienso use?**
   - Pienso uses **#00B9D2** as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. **What font does Pienso use?**
   - Pienso uses **Times New Roman** as the primary typeface across body and headings.

4. **Does Pienso use a light or dark theme?**
   - Pienso's primary site uses a light color scheme, with a background of **#FFFFFF**.

5. **Where can I find Pienso's logo?**
   - Pienso's logo is available directly on their site ([https://pienso.com/](https://pienso.com/)). The current logo URL is included in the machine-readable JSON profile linked above.

6. **How was this brand profile generated?**
   - This profile was extracted from [https://pienso.com/](https://pienso.com/) using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Pienso.

## Methodology

Brand data on this page was extracted from [https://pienso.com/](https://pienso.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Pienso.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.