# Phantom Brand Identity

A complete profile of **Phantom**'s visual system — colors, typography, components, and personality — extracted from [https://phantom.com/](https://phantom.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://phantom.com/.

| Color Name | HEX Code | RGB Value           |
|------------|----------|---------------------|
| Primary    | #3C315B  | rgb(60, 49, 91)     |
| Secondary  | #AB9FF2  | rgb(171, 159, 242)  |
| Accent     | #AB9FF2  | rgb(171, 159, 242)  |
| Background | #F5F2FF  | rgb(245, 242, 255)  |
| Text       | #1C1C1C  | rgb(28, 28, 28)     |
| Link       | #E2DFFE  | rgb(226, 223, 254)  |

## Typography

Each font links to its Google Fonts page where available.

| Font Type | Font Name | Link                           |
|-----------|-----------|--------------------------------|
| Primary    | Phantom   | [Google Fonts →](https://fonts.google.com/specimen/Phantom) |
| Heading    | Phantom   | [Google Fonts →](https://fonts.google.com/specimen/Phantom) |

## Visual Assets

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### UI Components

Live previews rendered using Phantom's actual button styles.

| Component          | Background      | Text Color   | Border Radius | Shadow |
|--------------------|-----------------|---------------|----------------|--------|
| Input              | transparent      | #3C315B      | 0px            | none   |
| Button Primary     | #AB9FF2         | #3C315B      | 32px           | none   |
| Button Secondary   | #E2DFFE         | #3C315B      | 32px           | none   |

## Brand Personality

**Tone:** modern  
**Energy:** medium  
**Audience:** tech-savvy individuals interested in cryptocurrency and finance

## Phantom Brand in the Wild

## Frequently Asked Questions

- **What is Phantom's primary brand color?**  
Phantom's primary brand color is #3C315B. It anchors the visual identity across their website, product UI, and marketing materials.
- **What accent color does Phantom use?**  
Phantom uses #AB9FF2 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
- **What font does Phantom use?**  
Phantom uses Phantom as the primary typeface across body and headings.
- **Does Phantom use a light or dark theme?**  
Phantom's primary site uses a light color scheme, with a background of #F5F2FF.
- **Where can I find Phantom's logo?**  
Phantom's logo is available directly on their site (https://phantom.com/). The current logo URL is included in the machine-readable JSON profile linked above.
- **How was this brand profile generated?**  
This profile was extracted from https://phantom.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Phantom.