# Periodic Labs Brand Identity

A complete profile of **Periodic Labs**'s visual system — colors, typography, components, and personality — extracted from [https://periodic.com/](https://periodic.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://periodic.com/.

| Color       | Hex      | RGB          |
|-------------|----------|--------------|
| primary     | #0000EE  | rgb(0, 0, 238) |
| accent      | #0000EE  | rgb(0, 0, 238) |
| background  | #F7F2ED  | rgb(247, 242, 237) |
| textPrimary | #7C7977  | rgb(124, 121, 119) |
| link        | #0000EE  | rgb(0, 0, 238) |

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Inter [Google Fonts →](https://fonts.google.com/specimen/Inter)
- **heading**: Inter [Google Fonts →](https://fonts.google.com/specimen/Inter)

## Visual Assets

Favicon

Social Card

## Brand Personality

- **Tone:** modern  
- **Energy:** medium  
- **Audience:** unknown

## Periodic Labs Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: [img.36krcdn.com](https://img.36krcdn.com/hsossms/20250812/v2_dddd1c0a1d174a64ab7ea58461da7b2e@000000_oswg207781oswg1080oswg596_img_000?x-oss-process=image/format,jpg/interlace,1)

Source: [eu.36kr.com](https://eu.36kr.com/en/p/3419294687022725)

Image: [d1lamhf6l6yk6d.cloudfront.net](https://d1lamhf6l6yk6d.cloudfront.net/uploads/2025/09/Announce_Periodic-Labs-Yoast-1024x512-1.jpg)

Source: [a16z.com](https://a16z.com/announcement/investing-in-periodic-labs/)

Image: [media.licdn.com](https://media.licdn.com/dms/image/v2/D4D10AQEqT9kcLp8DDg/image-shrink_800/B4DZ09VAOOHMAk-/0/1774850409629?e=2147483647&v=beta&t=lGbGjevX-R-XmU5ZPPFcG7MCAktAUAACAhBcMRr2VCE)

Source: [linkedin.com](https://www.linkedin.com/posts/shawn-chauhan_six-months-ago-periodic-labs-raised-at-a-activity-7444262175474348032-HwcV)

Image: [techfundingnews.com](https://techfundingnews.com/wp-content/uploads/2026/03/Periodic-Labs-founders-.jpg)

Source: [techfundingnews.com](https://techfundingnews.com/former-openai-and-deepmind-researchers-eye-7b-valuation-for-ai-startup-periodic-labs/)

## Frequently Asked Questions

- **What is Periodic Labs's primary brand color?**
  Periodic Labs's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.
- **What font does Periodic Labs use?**
  Periodic Labs uses Inter as the primary typeface across body and headings.
- **Does Periodic Labs use a light or dark theme?**
  Periodic Labs's primary site uses a light color scheme, with a background of #F7F2ED.
- **How was this brand profile generated?**
  This profile was extracted from https://periodic.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Periodic Labs.

## Methodology

Brand data on this page was extracted from [https://periodic.com/](https://periodic.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Periodic Labs.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

[GET /branding/periodic-labs.json](/content/branding/periodic-labs.json) [GET /branding/periodic-labs/llms.txt](/content/branding/periodic-labs/llms.txt)

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Formular Mono Regular",
      "role": "monospace"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "accent": "#0000EE",
    "background": "#F7F2ED",
    "textPrimary": "#7C7977",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Formular Mono Regular",
        "monospace"
      ]
    },
    "fontSizes": {
      "h1": "12px",
      "h2": "12px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 12,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": null,
    "favicon": "https://framerusercontent.com/images/YQP9pmvqJp9zbLVAiY4KdsHfIs.png",
    "ogImage": "https://framerusercontent.com/images/zG9QhpRUfO2HUUuAH4npGaHM74.png"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "unknown",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}
```