llms.txt

Paystack Brand Identity

A complete profile of Paystack's visual system — colors, typography, components, and personality.

Quick Facts

Field	Value
Primary	#3BB75E
Accent	#3BB75E
Body Font	Segoe UI
Heading Font	Segoe UI

Color Palette

primary: #3BB75E
secondary: #0BA4DB
accent: #3BB75E
background: #FFFFFF
textPrimary: #011B33
link: #011B33

Typography

primary: Segoe UI — Segoe UI
heading: Segoe UI — Segoe UI

Visual Assets

UI Components

buttonPrimary: background=#3BB75E, textColor=#FFFFFF, borderRadius=5px, shadow=none
buttonSecondary: background=#FFFFFF, textColor=#011B33, borderRadius=5px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: businesses in Africa

Paystack Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

New: Customer Insights and revamped Customer Directory on the Paystack Dashboard - The Paystack Blog
- Image: https://s3-eu-west-1.amazonaws.com/pstk-blog-staging/images/featured/customer-insights-and-customer-directory/Customer-Insights-and-Customer-Directory.png
- Source: https://paystack.com/blog/product/customer-insights-and-customer-directory
How we manage vulnerabilities at Paystack - The Paystack Blog
- Image: https://s3-eu-west-1.amazonaws.com/pstk-blog-staging/images/articles/_800x418_crop_center-center_82_none/Blog-Post-Hero_2025-05-26-203307.jpg?mtime=1748291587
- Source: https://paystack.com/blog/engineering-design/vulnerabilitymanagementatpaystack
How we approach AI Governance at Paystack - The Paystack Blog
- Image: https://s3-eu-west-1.amazonaws.com/pstk-blog-staging/images/articles/Paystack-Design-Cover.jpg
- Source: https://prod-blog.paystack.com/blog/operations/how-we-approach-ai-governance-at-paystack
Introducing Digital Products to Paystack Storefronts and Product Links - The Paystack Blog
- Image: https://s3-eu-west-1.amazonaws.com/pstk-blog-staging/images/articles/Blog-post-14.jpg
- Source: https://paystack.com/blog/product/digital-products
The road to 10 billion naira in monthly transaction value at Paystack - The Paystack Blog
- Image: https://s3-eu-west-1.amazonaws.com/pstk-blog-staging/images/featured/10billion/10-Billion-Group-Paystack-Group-Photo_181101_102508.jpg
- Source: https://paystack.com/blog/company-news/10billion
How we pulled off a zero incident migration across 11 production databases - The Paystack Blog
- Image: https://s3-eu-west-1.amazonaws.com/pstk-blog-staging/images/articles/Blog-Post-Hero_2026-02-28-133933.jpg
- Source: https://paystack.com/blog/engineering-design/how-we-pulled-off-a-zero-incident-migration-across-11-production-databases

Working with these fonts

Not found on Google Fonts? Instructions for usage can be followed after ensuring permission to use the fonts.