Paperspace Brand Identity

A complete profile of Paperspace's visual system — colors, typography, components, and personality — extracted from https://www.paperspace.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.paperspace.com.

• primary: #3C5CCF
• rgb: (60, 92, 207)
• secondary: #9396A2
• rgb: (147, 150, 162)
• accent: #3C5CCF
• rgb: (60, 92, 207)
• background: #0E1219
• rgb: (14, 18, 25)
• textPrimary: #0E1219
• rgb: (14, 18, 25)
• link: #738091
• rgb: (115, 128, 145)

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
  Inter Google Fonts →
• heading: Poppins
  Poppins Google Fonts →

Visual Assets

UI Components

Live previews rendered using Paperspace's actual button styles.

• Button Primary

  • background: #FFFFFF
  • textColor: #3C5CCF
  • borderRadius: 0px
  • shadow: none

• Button Secondary

  • background: #0D1017
  • textColor: #ACACAC
  • borderColor: #FFFFFF
  • borderRadius: 4px
  • shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: developers and tech professionals

Frequently Asked Questions

• What is Paperspace's primary brand color?
  Paperspace's primary brand color is #3C5CCF. It anchors the visual identity across their website, product UI, and marketing materials.
• What font does Paperspace use?
  Paperspace uses Inter for body text and Poppins for headings. Fonts were detected on https://www.paperspace.com as part of their live design system.
• Does Paperspace use a light or dark theme?
  Paperspace's primary site uses a dark color scheme, with a background of #0E1219.
• Where can I find Paperspace's logo?
  Paperspace's logo is available directly on their site (https://www.paperspace.com). The current logo URL is included in the machine-readable JSON profile linked above.
• How was this brand profile generated?
  This profile was extracted from https://www.paperspace.com using the Firecrawl branding extraction API.

Machine-Readable Profile

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Poppins",
      "role": "heading"
    },
    {
      "family": "Open Sans",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#3C5CCF",
    "secondary": "#9396A2",
    "accent": "#3C5CCF",
    "background": "#0E1219",
    "textPrimary": "#0E1219",
    "link": "#738091"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "60px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#3C5CCF",
      "borderRadius": "0px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#0D1017",
      "textColor": "#ACACAC",
      "borderColor": "#FFFFFF",
      "borderRadius": "4px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/5db99670374d1d829291af4f/66d199eb2cf3a7036cdfcb52_DO_Logo_horizontal_white.svg",
    "favicon": "https://cdn.prod.website-files.com/5db99670374d1d829291af4f/66e9b9da22d90343a99708e0_DO_Bug_Black_Circle_32_32.png"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "developers and tech professionals"
  }
}