# Oway Brand Identity

A complete profile of **Oway**'s visual system —
colors, typography, components, and personality — extracted from
[https://www.shipoway.com](https://www.shipoway.com/).
Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.shipoway.com.

- primary: #2D0DF9
- rgb(45, 13, 249)
- secondary: #FA4149
- rgb(250, 65, 73)
- accent: #2D0DF9
- rgb(45, 13, 249)
- background: #0C0D0E
- rgb(12, 13, 14)
- textPrimary: #F3F2EE
- rgb(243, 242, 238)
- link: #F65C0E
- rgb(246, 92, 14)

## Typography

Each font links to its Google Fonts page where available.

- primary: Manrope
- heading: Manrope

## Visual Assets

## UI Components

Live previews rendered using Oway's actual button styles.

- **Input**:  
  - background: #FFFFFF  
  - textColor: #2D0DF9  
  - borderColor: #0F0F0F  
  - borderRadius: 7px  
  - shadow: none  
- **Button Primary**:  
  - background: #2D0DF9  
  - textColor: #F3F2EE  
  - borderRadius: 7px  
  - shadow: none  
- **Button Secondary**:  
  - background: transparent  
  - textColor: #FFFFFF  
  - borderColor: #2D0DF9  
  - borderRadius: 7px  
  - shadow: none

## Brand Personality

- **Tone:** modern
- **Energy:** medium
- **Audience:** business professionals

## Oway Brand in the Wild

## Frequently Asked Questions

1. **What is Oway's primary brand color?**  
   Oway's primary brand color is #2D0DF9. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What font does Oway use?**  
   Oway uses Manrope as the primary typeface across body and headings.

3. **Does Oway use a light or dark theme?**  
   Oway's primary site uses a dark color scheme, with a background of #0C0D0E.

4. **Where can I find Oway's logo?**  
   Oway's logo is available directly on their site (https://www.shipoway.com). The current logo URL is included in the machine-readable JSON profile linked above.

5. **How was this brand profile generated?**
   This profile was extracted from https://www.shipoway.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Oway.

## Methodology

Brand data on this page was extracted from
[https://www.shipoway.com](https://www.shipoway.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API,
which inspects each site's live CSS, font network requests, color tokens, and component styles.