Orchard Brand: Colors, Fonts, Logo & Visual Identity
Orchard Brand Identity
A complete profile of Orchard's visual system — colors, typography, components, and personality — extracted from https://www.orchard.ai/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://www.orchard.ai/.
| Color | Hex Code | RGB |
|---|---|---|
| Primary | #DB0535 | rgb(219, 5, 53) |
| Secondary | #3898EC | rgb(56, 152, 236) |
| Accent | #1A0F3A | rgb(26, 15, 58) |
| Background | #FCFCFC | rgb(252, 252, 252) |
| Text Primary | #1A0F3A | rgb(26, 15, 58) |
| Link | #1A0F3A | rgb(26, 15, 58) |
Typography
Each font links to its Google Fonts page where available.
| Role | Font | Google Fonts Link |
|---|---|---|
| Primary | Archivo | Google Fonts → |
| Heading | Geist | Google Fonts → |
Visual Assets
UI Components
Live previews rendered using Orchard's actual button styles.
Button Primary
- Background: #1A0F3A
- Text Color: #F0F4F7
- Border Radius: 640px
- Shadow: none
Button Secondary
- Background: #F0F4F7
- Text Color: #333333
- Border Radius: 0px
- Shadow: none
Brand Personality
Tone: modern
Energy: medium
Audience: tech-savvy professionals
Orchard Brand in the Wild
Source: Orchard Asset 1
Source: Orchard Asset 2
Source: Orchard Asset 3
Source: Orchard Asset 4
Source: Orchard Asset 5
Source: Orchard Asset 6
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Frequently Asked Questions
What is Orchard's primary brand color?
Orchard's primary brand color is #DB0535. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Orchard use?
Orchard uses #1A0F3A as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Orchard use?
Orchard uses Archivo for body text and Geist for headings. Fonts were detected on https://www.orchard.ai/ as part of their live design system.
Does Orchard use a light or dark theme?
Orchard's primary site uses a light color scheme, with a background of #FCFCFC.
Where can I find Orchard's logo?
Orchard's logo is available directly on their site (https://www.orchard.ai/). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://www.orchard.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.