# Optic Brand Identity

A complete profile of **Optic**'s visual system — colors, typography, components, and personality — extracted from [http://useoptic.com/](http://useoptic.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://useoptic.com/.  
primary  
`#59636E`  
`rgb(89, 99, 110)`  
secondary  
`#D1D9E0`  
`rgb(209, 217, 224)`  
accent  
`#1F883D`  
`rgb(31, 136, 61)`  
background  
`#FFFFFF`  
`rgb(255, 255, 255)`  
textPrimary  
`#1F2328`  
`rgb(31, 35, 40)`  
link  
`#1F883D`  
`rgb(31, 136, 61)`

## Typography

Each font links to its Google Fonts page where available.

primary  
Mona Sans VF  
Mona Sans VF [Google Fonts →](https://fonts.google.com/specimen/Mona+Sans+VF)  
heading  
Mona Sans VF  
Mona Sans VF [Google Fonts →](https://fonts.google.com/specimen/Mona+Sans+VF)  
Mona Sans VF, -apple-system, BlinkMacSystemFont, Segoe UI, Noto Sans, Helvetica, Arial, sans-serif, Apple Color Emoji

## Visual Assets

%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E)

Logo

Favicon

Social Card

## Brand Personality

**Tone:** professional  
**Energy:** medium  
**Audience:** developers and tech professionals

## Optic Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: [shutterstock.com](https://www.shutterstock.com/image-vector/vector-eyesight-test-chart-glasses-260nw-403473154.jpg)

Source: [shutterstock.com](https://www.shutterstock.com/search/optics-ads)

Image: [community.opentext.com](https://community.opentext.com/cfs-file/__key/communityserver-blogs-components-weblogfiles/00-00-00-00-32/NOM_2D00_OpsB-Reporting-BVD.PNG)

Source: [community.opentext.com](https://community.opentext.com/it-ops-cloud/b/it-ops-cloud-blog/posts/getting-started-with-optic-reporting)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/64da807a9aa000087e97b92d/64edd337f8e4fdc6546f3b03_5f35483a8d0d2cb69b008750_Thumb.png)

Source: [webflow.com](https://webflow.com/templates/html/optic-startup-website-template)

Image: [i.ytimg.com](https://i.ytimg.com/vi/zXDF0cLr9Fw/maxresdefault.jpg)

Source: [youtube.com](https://www.youtube.com/watch?v=zXDF0cLr9Fw)

Image: [community.opentext.com](https://community.opentext.com/cfs-file/__key/communityserver-blogs-components-weblogfiles/00-00-00-00-32/1447.OPTIC-with-OPTIC-Reporting4.png)

Source: [community.opentext.com](https://community.opentext.com/it-ops-cloud/b/it-ops-cloud-blog/posts/getting-started-with-optic-reporting)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/5f0cefea45df2a2a5af4fa7d/5f20b1cf5fed45b43e3bf1db_landing-02.jpg)

Source: [optic-template.webflow.io](https://optic-template.webflow.io/)

## Frequently Asked Questions

**What is Optic's primary brand color?**  
Optic's primary brand color is `#59636E`. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Optic use?**  
Optic uses `#1F883D` as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Optic use?**  
Optic uses Mona Sans VF as the primary typeface across body and headings.

**Does Optic use a light or dark theme?**  
Optic's primary site uses a light color scheme, with a background of `#FFFFFF`.

**Where can I find Optic's logo?**  
Optic's logo is available directly on their site (http://useoptic.com/). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from http://useoptic.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Optic.

## Methodology

Brand data on this page was extracted from [http://useoptic.com/](http://useoptic.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Optic.