OneFin Brand Identity

A complete profile of OneFin's visual system — colors, typography, components, and personality — extracted from https://www.onefin.in. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.onefin.in.

• primary: #32B8D0
• accent: #32B8D0
• background: #FFFFFF
• textPrimary: #333333
• link: #2B5672

Typography

Each font links to its Google Fonts page where available.

• primary: Outfit
• heading: Outfit

Visual Assets

UI Components

Live previews rendered using OneFin's actual button styles.

Button Primary

• background: #32B8D0
• textColor: #0000EE
• borderColor: #333333
• borderRadius: 3px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: banks and NBFCs

OneFin Brand in the Wild

Frequently Asked Questions

1. What is OneFin's primary brand color?
   OneFin's primary brand color is #32B8D0. It anchors the visual identity across their website, product UI, and marketing materials.

2. What font does OneFin use?
   OneFin uses Outfit as the primary typeface across body and headings.

3. Does OneFin use a light or dark theme?
   OneFin's primary site uses a light color scheme, with a background of #FFFFFF.

4. Where can I find OneFin's logo?
   OneFin's logo is available directly on their site (https://www.onefin.in). The current logo URL is included in the machine-readable JSON profile linked above.

5. How was this brand profile generated?
   This profile was extracted from https://www.onefin.in using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by OneFin.