# Numan Brand Identity

A complete profile of **Numan**'s visual system — colors, typography, components, and personality — extracted from [https://www.numan.com/](https://www.numan.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.numan.com/.

- **Primary:** #00CCBD (rgb(0, 204, 189))
- **Secondary:** #26827C (rgb(38, 130, 124))
- **Accent:** #00CCBD (rgb(0, 204, 189))
- **Background:** #0F0F0F (rgb(15, 15, 15))
- **Text Primary:** #0F0F0F (rgb(15, 15, 15))
- **Link:** #1863DC (rgb(24, 99, 220))

## Typography

Each font links to its Google Fonts page where available.

- **Primary:** NeutrifStudio
- **Heading:** NeutrifStudio
  - FKScreamer, Arial, sans-serif

## UI Components

Live previews rendered using Numan's actual button styles.

- **Button Primary:**
  - Background: #00CCBD
  - Text Color: #0F0F0F
  - Border Radius: 8px
  - Shadow: none

- **Button Secondary:**
  - Background: #161616
  - Text Color: #8E8E8E
  - Border Color: #161616
  - Border Radius: 0px
  - Shadow: none

## Brand Personality

- **Tone:** professional
- **Energy:** medium
- **Audience:** Adults seeking health solutions

## Numan Brand in the Wild

Image: [a.storyblok.com](https://a.storyblok.com/f/273742/4525x2667/4c69c81364/numan_blog_testimonials_v2_tom.jpg)

Source: [numan.com](https://www.numan.com/weight-loss/results-reviews)

Image: [a.storyblok.com](https://a.storyblok.com/f/273742/6720x4480/a90fe849d2/is-weight-loss-treatment-right-for-me-blog.jpg/m/300x200/)

Source: [numan.com](https://www.numan.com/numankind)

Image: [a.storyblok.com](https://a.storyblok.com/f/273742/4525x2667/ad44b0faae/numan_blog_testimonials_v2_rebecca.jpg/m/640x0/)

Source: [numan.com](https://www.numan.com/weight-loss/medication/weight-loss-with-numan-rebeccas-story)

Image: [a.storyblok.com](https://a.storyblok.com/f/273742/6720x4480/ca6530c5b0/porridge-blog.jpg/m/300x200/)

Source: [numan.com](https://www.numan.com/numankind)

Image: [a.storyblok.com](https://a.storyblok.com/f/273742/4525x2667/900422777e/numan_blog_testimonials_paul.jpg)

Source: [numan.com](https://www.numan.com/low-testosterone)

Image: [a.storyblok.com](https://a.storyblok.com/f/273742/4525x2667/a3350b3f50/numan_blog_testimonials_v2_craig.jpg/m/640x0/)

Source: [numan.com](https://www.numan.com/weight-loss/medication/weight-loss-numan-craig-story)

## Frequently Asked Questions

1. **What is Numan's primary brand color?**  
   Numan's primary brand color is #00CCBD. It anchors the visual identity across their website, product UI, and marketing materials.
2. **What font does Numan use?**  
   Numan uses NeutrifStudio as the primary typeface across body and headings.
3. **Does Numan use a light or dark theme?**  
   Numan's primary site uses a dark color scheme, with a background of #0F0F0F.
4. **Where can I find Numan's logo?**  
   Numan's logo is available directly on their site (https://www.numan.com/). The current logo URL is included in the machine-readable JSON profile linked above.
5. **How was this brand profile generated?**  
   This profile was extracted from https://www.numan.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Numan.

## Methodology

Brand data on this page was extracted from [https://www.numan.com/](https://www.numan.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Numan.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

- [GET /branding/numan.json](/content/branding/numan.json)  
- [GET /branding/numan/llms.txt](/content/branding/numan/llms.txt)