Nova Credit Brand: Colors, Fonts, Logo & Visual Identity
Nova Credit Brand Identity
A complete profile of Nova Credit's visual system — colors, typography, components, and personality — extracted from http://www.novacredit.com/. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from http://www.novacredit.com/.
- primary: #E5F3FF (rgb(229, 243, 255))
- secondary: #94E9EB (rgb(148, 233, 235))
- accent: #0F0B09 (rgb(15, 11, 9))
- background: #F5F5FA (rgb(245, 245, 250))
- textPrimary: #000000 (rgb(0, 0, 0))
- link: #172F4F (rgb(23, 47, 79))
Typography
Each font links to its Google Fonts page where available.
- primary: Muoto
- heading: Muoto Condensed
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.
Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets
Logo
Favicon
Social Card
UI Components
Live previews rendered using Nova Credit's actual button styles.
Input
- background: transparent
- textColor: #172F4F
- borderColor: #0F0B09
- borderRadius: 0px
- shadow: none
Button Primary
- background: #0F0B09
- textColor: #000000
- borderRadius: 0px
- shadow: none
Button Secondary
- background: transparent
- textColor: #0F0B09
- borderColor: #000000
- borderRadius: 4px
- shadow: none
Brand Personality
- Tone: professional
- Energy: medium
- Audience: financial professionals and consumers seeking credit solutions
Frequently Asked Questions
- What is Nova Credit's primary brand color?
Nova Credit's primary brand color is #E5F3FF. It anchors the visual identity across their website, product UI, and marketing materials. - What accent color does Nova Credit use?
Nova Credit uses #0F0B09 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis. - What font does Nova Credit use?
Nova Credit uses Muoto for body text and Muoto Condensed for headings. Fonts were detected on http://www.novacredit.com/ as part of their live design system. - Does Nova Credit use a light or dark theme?
Nova Credit's primary site uses a light color scheme, with a background of #F5F5FA. - Where can I find Nova Credit's logo?
Nova Credit's logo is available directly on their site (http://www.novacredit.com/). The current logo URL is included in the machine-readable JSON profile linked above. - How was this brand profile generated?
This profile was extracted from http://www.novacredit.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Nova Credit.