Newton Brand Identity

A complete profile of Newton's visual system — colors, typography, components, and personality — extracted from https://joinnewton.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://joinnewton.com.

• primary: #13562B
  • rgb(19, 86, 43)
• secondary: #EEE7FE
  • rgb(238, 231, 254)
• accent: #13562B
  • rgb(19, 86, 43)
• background: #FFFFFF
  • rgb(255, 255, 255)
• textPrimary: #000000
  • rgb(0, 0, 0)
• link: #143420
  • rgb(20, 52, 32)

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
  • Google Fonts →
• heading: Concrette XL-TRIAL Medium
  • Google Fonts →

Visual Assets

%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%2082.192%206.001%20C%2083.854%206.001%2085.322%206.346%2086.54%207.035%20C%2087.734%207.703%2088.717%208.694%2089.374%209.894%20C%2090.048%2011.113%2090.385%2012.512%2090.385%2014.094%20C%2090.385%2015.678%2090.048%2017.081%2089.375%2018.308%20C%2088.72%2019.515%2087.738%2020.512%2086.54%2021.184%20C%2085.322%2021.873%2083.876%2022.219%2082.192%2022.219%20L%2082.192%2022.215%20C%2080.529%2022.215%2079.083%2021.868%2077.862%2021.18%20C%2076.66%2020.515%2075.671%2019.524%2075.01%2018.32%20C%2074.335%2017.102%2074%2015.702%2074%2014.12%20C%2074%2012.538%2074.335%2011.108%2075.01%209.894%20C%2075.67%208.689%2076.659%207.697%2077.862%207.034%20C%2079.087%206.346%2080.53%206%2082.192%206%20Z%20M%2085.01%207.195%20C%2084.131%206.843%2083.151%206.836%2082.267%207.176%20C%2081.345%207.516%2080.489%208.136%2079.694%209.041%20C%2078.899%209.946%2078.234%2011.055%2077.696%2012.375%20L%2077.694%2012.38%20C%2077.164%2013.679%2076.871%2014.92%2076.817%2016.098%20C%2076.762%2017.275%2076.946%2018.304%2077.373%2019.178%20C%2077.774%2020.029%2078.492%2020.689%2079.373%2021.018%20C%2080.283%2021.371%2081.197%2021.372%2082.122%2021.024%20C%2083.048%2020.675%2083.909%2020.047%2084.702%2019.143%20C%2085.497%2018.239%2086.159%2017.138%2086.689%2015.837%20C%2087.219%2014.537%2087.524%2013.268%2087.579%2012.09%20C%2087.634%2010.913%2087.447%209.887%2087.016%209.022%20C%2086.608%208.177%2085.89%207.522%2085.01%207.195%20Z%2522%20fill%3D%2522rgb(19%2C86%2C43)%2522%3E%3C%2Fpath%3E%3Cpath%20d%3D%2522M%2096.863%2010.809%20L%2096.868%2010.809%20L%2096.868%2019.479%20C%2096.868%2020.028%2097.025%2020.449%2097.335%2020.742%20C%2097.645%2021.036%2098.22%2021.246%2099.051%2021.365%20L%2099.051%2021.76%20L%2091.51%2021.76%20L%2091.5%2021.755%20L%2091.5%2021.361%20C%2092.354%2021.238%2092.933%2021.031%2093.248%2020.738%20C%2093.558%2020.444%2093.715%2020.023%2093.715%2019.475%20L%2093.715%2010.105%20C%2093.715%209.316%2093.531%208.803%2093.171%208.57%20C%2092.807%208.338%2092.251%208.281%2091.505%208.403%20L%2091.505%208.009%20L%2096.459%206.457%20L%2096.863%206.457%20Z%20M%20102.443%206.001%20C%20104.041%206.001%20105.299%206.474%20106.215%207.417%20C%20107.131%208.359%20107.586%209.623%20107.586%2011.206%20L%20107.586%2019.48%20C%20107.586%2020.028%20107.742%2020.448%20108.052%2020.742%20C%20108.362%2021.036%20108.937%2021.246%20109.768%2021.365%20L%20109.768%2021.76%20L%20102.227%2021.76%20L%20102.227%2021.365%20C%20103.098%2021.242%20103.687%2021.036%20103.988%2020.742%20C%20104.289%2020.448%20104.441%2020.028%20104.441%2019.48%20L%20104.441%2011.354%20C%20104.441%2010.666%20104.306%2010.03%20104.037%209.452%20C%20103.78%208.889%20103.377%208.405%20102.869%208.052%20C%20102.362%207.698%20101.751%207.522%20101.046%207.522%20C%20100.255%207.522%2099.491%207.746%2098.756%208.192%20C%2098.244%208.504%2097.778%208.887%2097.374%209.33%20L%2097.374%208.709%20C%2097.95%208.026%2099.604%206%20102.443%206%20Z%2522%20fill%3D%2522rgb(19%2C86%2C43)%2522%3E%3C%2Fpath%3E%3C%2Fg%3E%3C%2Fsvg%3E)

Logo

Favicon

Social Card

UI Components

Live previews rendered using Newton's actual button styles.

Button Primary

• background: #13562B
• textColor: #0000EE
• borderRadius: 37px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: dental practices

Newton Brand in the Wild

Image: framerusercontent.com

Source: joinnewton.com

Image: framerusercontent.com

Source: joinnewton.com

Image: framerusercontent.com

Source: joinnewton.com

Image: framerusercontent.com

Source: joinnewton.com

Image: framerusercontent.com

Source: joinnewton.com

Image: framerusercontent.com

Source: joinnewton.com

Frequently Asked Questions

• What is Newton's primary brand color?
  Newton's primary brand color is #13562B. It anchors the visual identity across their website, product UI, and marketing materials.

• What font does Newton use?
  Newton uses Inter for body text and Concrette XL-TRIAL Medium for headings. Fonts were detected on https://joinnewton.com as part of their live design system.

• Does Newton use a light or dark theme?
  Newton's primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find Newton's logo?
  Newton's logo is available directly on their site (https://joinnewton.com). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://joinnewton.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Newton.

Methodology

Brand data on this page was extracted from https://joinnewton.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Newton.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

• GET /branding/newton.json
• GET /branding/newton/llms.txt