netic.json
Netic Brand Identity
A complete profile of Netic's visual system — colors, typography, components, and personality — extracted from https://www.netic.ai/. Built for designers, agents, and AI tools.
- Page: https://characterquilt.com/branding/netic
- Machine-readable JSON: https://characterquilt.com/branding/netic.json
- Per-page llms.txt: https://characterquilt.com/branding/netic/llms.txt
Quick Facts
| Field | Value |
|---|---|
| Primary | #0D5A2B |
| Accent | #0D5A2B |
| Body Font | Inter Var |
| Heading Font | Sanomat |
Color Palette
- primary: #0D5A2B
- secondary: #C5B5B5
- accent: #0D5A2B
- background: #FFFEFB
- textPrimary: #082513
- link: #082513
Typography
- primary: Inter Var — https://fonts.google.com/specimen/Inter+Var
- heading: Sanomat — https://fonts.google.com/specimen/Sanomat
Visual Assets
- Logo: data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22100%25%22%20viewBox%3D%220%200%2081%2023%22%20fill%3D%22none%22%20class%3D%22nav-logo-color%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M0%2022.1285H2.55994V8.70024H5.48559C5.87742%208.70024%206.19088%208.93908%206.34761%209.31062L10.7361%2020.032C11.2585%2021.3323%2012.434%2022.1285%2013.8185%2022.1285H19.3302V6.20567H16.7702V19.6339H13.8707C13.4789%2019.6339%2013.1654%2019.3951%2013.0087%2019.0235L8.62021%208.30217C8.09777%207.00181%206.92229%206.20567%205.53783%206.20567H0V22.1285ZM30.7193%2022.5C34.0629%2022.5%2036.6228%2021.5446%2038.4775%2019.7931L36.8057%2017.962C35.2122%2019.5012%2033.018%2020.0054%2030.7193%2020.0054C27.4802%2020.0054%2025.2337%2018.0416%2024.9202%2014.9367H39.2873V14.114C39.2873%209.09831%2035.6563%205.78106%2030.7193%205.78106C25.8084%205.78106%2022.2036%209.12485%2022.2036%2014.114C22.2036%2019.1297%2025.7823%2022.5%2030.7193%2022.5ZM25.0247%2012.6544C25.5733%209.94753%2027.7153%208.27563%2030.7193%208.27563C33.6972%208.27563%2035.9175%209.89445%2036.4922%2012.6544H25.0247ZM48.4038%2022.1285H52.4004V19.6339H47.8291C46.8365%2019.6339%2046.2618%2019.0501%2046.2618%2018.0416V8.75332H52.6616V6.25875H46.2618V2.27805H43.7541V6.25875H40.5933V8.75332H43.7018V17.3516C43.7018%2020.1381%2045.661%2022.1285%2048.4038%2022.1285ZM59.4011%2022.1285H61.961V9.97406C61.961%207.79795%2060.4459%206.25875%2058.304%206.25875H54.4902V8.75332H58.3562C59.0092%208.75332%2059.4011%209.15139%2059.4011%209.81484V22.1285ZM59.2182%203.81725H62.3006V0.5H59.2182V3.81725ZM73.6897%2022.5C76.7721%2022.5%2078.888%2021.5712%2080.6643%2019.7931L79.0708%2018.0682C77.8431%2019.4481%2076.2235%2020.0054%2073.6897%2020.0054C70.1371%2020.0054%2067.5772%2017.8028%2067.5772%2014.1936C67.5772%2010.5579%2070.111%208.27563%2073.6897%208.27563C76.119%208.27563%2077.5296%208.85947%2079.1753%2010.611L80.821%208.80639C79.2014%206.94873%2076.7982%205.78106%2073.6897%205.78106C68.7004%205.78106%2064.9128%209.12485%2064.9128%2014.1936C64.9128%2019.2358%2068.7266%2022.5%2073.6897%2022.5Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(60%2C%2060%2C%2060)%20!important%3B%22%2F%3E%3C%2Fsvg%3E
- Favicon: https://cdn.prod.website-files.com/67d1b2757aed7051cae78460/683a29dcaec15c7959c2c54a_favicon.png
- Social card (og:image): https://cdn.prod.website-files.com/67d1b2757aed7051cae78460/683c975453773d9881a43143_Hero%20OG.webp
UI Components
- buttonPrimary: background=#0D5A2B, textColor=#FFFFFF, borderRadius=100px, shadow=none
- buttonSecondary: background=#ECF2EF, textColor=#0000EE, borderColor=#E4E3E0, borderRadius=10px, shadow=none
Brand Personality
Tone: professional · Energy: medium · Audience: service enterprises
Netic Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Netic: Hoffmann Brothers Case Study
- Netic
- Inside Hoffmann Brothers' 15%, YoY AI-powered revenue jump | Netic
- Insights & Updates | Netic
- Inside Hoffmann Brothers' 15%, YoY AI-powered revenue jump | Netic
- Achieve infinite capacity without overwhelming your teams
Working with these fonts
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:
CharacterQuilt.com suggests this flow that can help:
- Open the company's homepage in a browser with DevTools open.
- In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
- Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
- For each captured font URL: right-click → Save As to download the file locally.
- View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each
src: url(...)to point to your local file path.
Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.
Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Machine-Readable Profile
{
"colorScheme": "light",
"fonts": [
{
"family": "Inter Var",
"role": "body"
},
{
"family": "Sanomat",
"role": "heading"
}
],
"colors": {
"primary": "#0D5A2B",
"secondary": "#C5B5B5",
"accent": "#0D5A2B",
"background": "#FFFEFB",
"textPrimary": "#082513",
"link": "#082513"
},
"typography": {
"fontFamilies": {
"primary": "Inter Var",
"heading": "Sanomat"
},
"fontStacks": {
"heading": [
"Sanomat",
"Times New Roman",
"sans-serif"
],
"body": [
"Inter Var",
"Arial",
"sans-serif"
],
"paragraph": [
"Inter Var",
"Arial",
"sans-serif"
]
},
"fontSizes": {
"h1": "64px",
"h2": "48px",
"body": "16px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "30px"
},
"components": {
"buttonPrimary": {
"background": "#0D5A2B",
"textColor": "#FFFFFF",
"borderRadius": "100px",
"borderRadiusCorners": {
"topLeft": "100px",
"topRight": "100px",
"bottomRight": "100px",
"bottomLeft": "100px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#ECF2EF",
"textColor": "#0000EE",
"borderColor": "#E4E3E0",
"borderRadius": "10px",
"borderRadiusCorners": {
"topLeft": "10px",
"topRight": "10px",
"bottomRight": "10px",
"bottomLeft": "10px"
},
"shadow": "none"
}
},
"images": {
"logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22100%25%22%20viewBox%3D%220%200%2081%2023%22%20fill%3D%22none%22%20class%3D%22nav-logo-color%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M0%2022.1285H2.55994V8.70024H5.48559C5.87742%208.70024%206.19088%208.93908%206.34761%209.31062L10.7361%2020.032C11.2585%2021.3323%2012.434%2022.1285%2013.8185%2022.1285H19.3302V6.20567H16.7702V19.6339H13.8707C13.4789%2019.6339%2013.1654%2019.3951%2013.0087%2019.0235L8.62021%208.30217C8.09777%207.00181%206.92229%206.20567%205.53783%206.20567H0V22.1285ZM30.7193%2022.5C34.0629%2022.5%2036.6228%2021.5446%2038.4775%2019.7931L36.8057%2017.962C35.2122%2019.5012%2033.018%2020.0054%2030.7193%2020.0054C27.4802%2020.0054%2025.2337%2018.0416%2024.9202%2014.9367H39.2873V14.114C39.2873%209.09831%2035.6563%205.78106%2030.7193%205.78106C25.8084%205.78106%2022.2036%209.12485%2022.2036%2014.114C22.2036%2019.1297%2025.7823%2022.5%2030.7193%2022.5ZM25.0247%2012.6544C25.5733%209.94753%2027.7153%208.27563%2030.7193%208.27563C33.6972%208.27563%2035.9175%209.89445%2036.4922%2012.6544H25.0247ZM48.4038%2022.1285H52.4004V19.6339H47.8291C46.8365%2019.6339%2046.2618%2019.0501%2046.2618%2018.0416V8.75332H52.6616V6.25875H46.2618V2.27805H43.7541V6.25875H40.5933V8.75332H43.7018V17.3516C43.7018%2020.1381%2045.661%2022.1285%2048.4038%2022.1285ZM59.4011%2022.1285H61.961V9.97406C61.961%207.79795%2060.4459%206.25875%2058.304%206.25875H54.4902V8.75332H58.3562C59.0092%208.75332%2059.4011%209.15139%2059.4011%209.81484V22.1285ZM59.2182%203.81725H62.3006V0.5H59.2182V3.81725ZM73.6897%2022.5C76.7721%2022.5%2078.888%2021.5712%2080.6643%2019.7931L79.0708%2018.0682C77.8431%2019.4481%2076.2235%2020.0054%2073.6897%2020.0054C70.1371%2020.0054%2067.5772%2017.8028%2067.5772%2014.1936C67.5772%2010.5579%2070.111%208.27563%2073.6897%208.27563C76.119%208.27563%2077.5296%208.85947%2079.1753%2010.611L80.821%208.80639C79.2014%206.94873%2076.7982%205.78106%2073.6897%205.78106C68.7004%205.78106%2064.9128%209.12485%2064.9128%2014.1936C64.9128%2019.2358%2068.7266%2022.5%2073.6897%2022.5Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(60%2C%2060%2C%2060)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
"favicon": "https://cdn.prod.website-files.com/67d1b2757aed7051cae78460/683a29dcaec15c7959c2c54a_favicon.png",
"ogImage": "https://cdn.prod.website-files.com/67d1b2757aed7051cae78460/683c975453773d9881a43143_Hero%20OG.webp",
"logoHref": "/"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, matching the brand's identity.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 1,
"text": "Book a demo",
"reasoning": "Button #1 uses the brand's primary color (#0D5A2B) and has a strong call-to-action text 'Book a demo', making it the most prominent CTA."
},
"secondary": {
"index": 3,
"text": "ConvertHandle 100% of demand across all channels.",
"reasoning": "Button #3 has a different background color (#ECF2EF) and serves as a secondary action with informative text, fitting the secondary role."
},
"confidence": 0.95
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "service enterprises"
},
"designSystem": {
"framework": "custom",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, matching the brand's identity.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}