Nest Genomics Brand Identity

A complete profile of Nest Genomics's visual system — colors, typography, components, and personality — extracted from https://nestgenomics.com. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/nest-genomics
• Machine-readable JSON: https://characterquilt.com/branding/nest-genomics.json

Quick Facts

Color Palette

• primary: #FADFD8
• secondary: #E65732
• accent: #C45567
• background: #FFFFFF
• textPrimary: #C45567
• link: #C45567

Typography

• primary: IBM Plex Sans — https://fonts.google.com/specimen/IBM+Plex+Sans
• heading: Manrope — https://fonts.google.com/specimen/Manrope

Visual Assets

• Logo: https://www.nestgenomics.com/logo.png
• Favicon: https://www.nestgenomics.com/icon.png?icon.874e47ef.png

UI Components

• input: background=#F5F5F5, textColor=#161616, borderColor=#D4D4D4, borderRadius=9999px, shadow=none
• buttonPrimary: background=#C45567, textColor=#FFFFFF, borderRadius=9999px, shadow=none
• buttonSecondary: background=#FADFD8, textColor=#E65732, borderColor=#FADFD8, borderRadius=9999px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: healthcare professionals and organizations

Nest Genomics Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Privacy Policy - Nest Genomics
  • Image: https://www.nestgenomics.com/logo.png
  • Source: https://www.nestgenomics.com/privacy
• Nest Genomics
  • Image: https://www.nestgenomics.com/images/platform-devices-2.png
  • Source: https://www.nestgenomics.com/
• About - Nest Genomics
  • Image: https://www.nestgenomics.com/images/caitlin-binder.png
  • Source: https://www.nestgenomics.com/about
• About - Nest Genomics
  • Image: https://www.nestgenomics.com/images/shivani.png
  • Source: https://www.nestgenomics.com/about
• About - Nest Genomics
  • Image: https://www.nestgenomics.com/images/alkis-sellis.png
  • Source: https://www.nestgenomics.com/about
• About - Nest Genomics
  • Image: https://www.nestgenomics.com/images/laura-hayward.png
  • Source: https://www.nestgenomics.com/about

Working with these fonts

Not found on Google Fonts? Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.