# Neko Brand Identity A complete profile of **Neko**'s visual system — colors, typography, components, and personality — extracted from [https://www.nekohealth.com/gb/en](https://www.nekohealth.com/gb/en). Built for designers, agents, and AI tools. ## Color Palette Brand palette extracted from https://www.nekohealth.com/gb/en. - **Primary**: #009EC9 - **Secondary**: #F56151 - **Accent**: #009EC9 - **Background**: #FFFFFF - **Text Primary**: #262C2E - **Link**: #8CA7AE ## Typography Each font links to its Google Fonts page where available. - **Primary**: IBM Plex Sans [Google Fonts →](https://fonts.google.com/specimen/IBM+Plex+Sans) - **Heading**: IBM Plex Sans [Google Fonts →](https://fonts.google.com/specimen/IBM+Plex+Sans) ## Visual Assets %20!important%3B%22%2F%3E%3Cpath%20d%3D%22M66.7512%2045.8149H97.3648L97.7163%2045.4635V39.7051C97.5757%2039.5704%2097.4995%2039.4942%2097.3648%2039.3536H73.8452V23.5372H94.3889L94.7404%2023.1857V17.4039L94.3889%2017.0524H73.8452V7.67975H97.3648L97.7163%207.32827V1.57578L97.3648%201.2243H66.7512L66.3997%201.57578V45.5103L66.7512%2045.8618V45.8149Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(38%2C%2044%2C%2046)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M150.807%201.2009L137.416%2017.0701H130.89V1.55238C130.755%201.41179%20130.679%201.33563%20130.538%201.2009H123.796C123.655%201.33563%20123.579%201.41179%20123.444%201.55238V45.4869C123.579%2045.6275%20123.655%2045.7037%20123.796%2045.8384H130.515C130.656%2045.7037%20130.732%2045.6275%20130.866%2045.4869V23.5079H137.691L152.81%2045.815H161.134L161.375%2045.4459L143.402%2019.4952L158.744%201.58752L158.51%201.2009H150.807Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(38%2C%2044%2C%2046)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M199.761%2040.3905C188.678%2040.3905%20184.162%2035.2648%20184.162%2023.5723C184.162%2011.8799%20189.276%206.63119%20199.761%206.63119C210.247%206.63119%20215.367%2012.0322%20215.367%2023.5723C215.367%2035.1125%20210.681%2040.3905%20199.761%2040.3905ZM199.761%200C185.702%200%20176.459%209.26726%20176.459%2023.5079C176.459%2037.7486%20185.726%2047.0217%20199.761%2047.0217C213.797%2047.0217%20223%2037.8188%20223%2023.5079C223%209.19696%20213.733%200%20199.761%200V0Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(38%2C%2044%2C%2046)%20!important%3B%22%2F%3E%3C%2Fsvg%3E) ## UI Components Live previews rendered using Neko's actual button styles. ### Button Primary - **Background**: #009EC9 - **Text Color**: #FFFFFF - **Border Radius**: 0px - **Shadow**: none ### Button Secondary - **Background**: #F2F7F8 - **Text Color**: #262C2E - **Border Radius**: 0px - **Shadow**: none ## Brand Personality - **Tone:** modern - **Energy:** medium - **Audience:** health-conscious individuals ## Neko Brand in the Wild Image: [nekohealth.com](https://www.nekohealth.com/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fls_scan_room.62aff85e.jpg&w=3840&q=75) Source: [nekohealth.com](https://www.nekohealth.com/gb/en/join-waitlist) Image: [cdn.sanity.io](https://cdn.sanity.io/images/k77euzre/production/a7a3c153b28d0b9e08d23294b29bd8a385795ab3-6736x4764.jpg) Source: [nekohealth.com](https://www.nekohealth.com/gb/en/neko-data-story-year-two) Image: [nekohealth.com](https://www.nekohealth.com/_next/static/media/pdp_hero_desktop.4bae715e.jpg) Source: [nekohealth.com](https://www.nekohealth.com/gb/en/scan) Image: [nekohealth.com](https://www.nekohealth.com/_next/image?url=%2F_next%2Fstatic%2Fmedia%2FNeko_NewFooter.d43cb4ab.png&w=3840&q=75) Source: [nekohealth.com](https://www.nekohealth.com/gb/en/scan-facts) Image: [nekohealth.com](https://www.nekohealth.com/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fmedical-devices_eu_en.527ae015.png&w=3840&q=75) Source: [nekohealth.com](https://www.nekohealth.com/gb/en/scan-facts) Image: [nekohealth.com](https://www.nekohealth.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fk77euzre%2Fproduction%2Fb8355ace6bb3f46bc78befba00610861bf81e544-2449x1397.png&w=3840&q=75) Source: [nekohealth.com](https://www.nekohealth.com/gb/en/repeat-scans-show-health-improvements) ## Frequently Asked Questions **What is Neko's primary brand color?** Neko's primary brand color is #009EC9. It anchors the visual identity across their website, product UI, and marketing materials. **What font does Neko use?** Neko uses IBM Plex Sans as the primary typeface across body and headings. **Does Neko use a light or dark theme?** Neko's primary site uses a light color scheme, with a background of #FFFFFF. **Where can I find Neko's logo?** Neko's logo is available directly on their site (https://www.nekohealth.com/gb/en). The current logo URL is included in the machine-readable JSON profile linked above. **How was this brand profile generated?** This profile was extracted from https://www.nekohealth.com/gb/en using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Neko. ## Methodology Brand data on this page was extracted from [https://www.nekohealth.com/gb/en](https://www.nekohealth.com/gb/en) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Neko.