# Mirelo Brand Identity

A complete profile of **Mirelo**'s visual system — colors, typography, components, and personality — extracted from https://www.mirelo.ai/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/mirelo
- Machine-readable JSON: https://characterquilt.com/branding/mirelo.json
- Per-page llms.txt: https://characterquilt.com/branding/mirelo/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FFFFFF |
| Accent | #E0E0E0 |
| Body Font | Inter |
| Heading Font | Space Grotesk |

## Color Palette

- primary: #FFFFFF
- accent: #E0E0E0
- background: #171717
- textPrimary: #171717
- link: #FFFFFF

## Typography

- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Space Grotesk — https://fonts.google.com/specimen/Space+Grotesk

## Visual Assets

- Logo: 
- Favicon: 
- Social card (og:image):

## UI Components

- buttonPrimary: background=#E0E0E0, textColor=#121212, borderRadius=33554400px, shadow=none
- buttonSecondary: background=#171717, textColor=#EBEBEB, borderColor=#414141, borderRadius=33554400px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: content creators and video producers

## Mirelo Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Blog | Mirelo AI**
  - Image: 
  - Source: https://mirelo.ai/blog
- **Plugins | Mirelo AI**
  - Image: 
  - Source: https://www.mirelo.ai/plugins
- **Blog | Mirelo AI**
  - Image: 
  - Source: https://mirelo.ai/blog
- **Mirelo SFX now live on Replicate | Mirelo AI Blog**
  - Image: 
  - Source: https://www.mirelo.ai/blog/mirelo-sfx-now-live-on-replicate
- **Blog | Mirelo AI**
  - Image: 
  - Source: https://mirelo.ai/blog
- **Generate sound and music for your videos | Mirelo AI**
  - Image: 
  - Source: https://mirelo.ai/

## Working with these fonts

Not found on Google Fonts? Here are some instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Space Grotesk",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#FFFFFF",
    "accent": "#E0E0E0",
    "background": "#171717",
    "textPrimary": "#171717",
    "link": "#FFFFFF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Space Grotesk"
    },
    "fontStacks": {
      "heading": [
        "Space Grotesk",
        "sans-serif",
        "Inter"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif",
        "system-ui"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "36px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#E0E0E0",
      "textColor": "#121212",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#171717",
      "textColor": "#EBEBEB",
      "borderColor": "#414141",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.mirelo.ai/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fmirelo-logo-white.0whv3~lws96av.png&w=3840&q=75&dpl=dpl_BtdJdjxwNGUMuQuCJNSYW2nDNuRu",
    "favicon": "https://www.mirelo.ai/mirelo-logo-icon-light.svg?v=e310b24f",
    "ogImage": "https://mirelo.ai/opengraph-image.png",
    "logoHref": "/",
    "logoAlt": "Mirelo"
  }
}
```