Milio Brand Identity

A complete profile of Milio's visual system — colors, typography, components, and personality — extracted from http://www.miliopay.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.miliopay.com.

• primary
  #0036FE
rgb(0, 54, 254)
• secondary
  #E1E8FF
rgb(225, 232, 255)
• accent
  #0036FE
rgb(0, 54, 254)
• background
  #FFFFFF
rgb(255, 255, 255)
• textPrimary
  #000000
rgb(0, 0, 0)
• link
  #2575FC
rgb(37, 117, 252)

Typography

Each font links to its Google Fonts page where available.

• primary Satoshi
  Google Fonts →
• heading
  Satoshi
  Google Fonts → Satoshi, sans-serif

Visual Assets

Logo

Favicon

UI Components

Live previews rendered using Milio's actual button styles.

• Button Primary
  background: #0036FE, textColor: #FFFFFF, borderRadius: 50px, shadow: none
• Button Secondary
  background: #05113B, textColor: #000000, borderRadius: 0px, shadow: none

Brand Personality

Tone: modern
Energy: medium
Audience: business professionals

Milio Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: milio.com.co

Source: miliopay.com

Image: milio.com.co

Source: miliopay.com

Image: milio.com.co

Source: miliopay.com

Image: milio.com.co

Source: miliopay.com

Image: milio.com.co

Source: miliopay.com

Image: milio.com.co

Source: miliopay.com

Frequently Asked Questions

1. What is Milio's primary brand color?
   Milio's primary brand color is #0036FE. It anchors the visual identity across their website, product UI, and marketing materials.
2. What font does Milio use?
   Milio uses Satoshi as the primary typeface across body and headings.
3. Does Milio use a light or dark theme?
   Milio's primary site uses a light color scheme, with a background of #FFFFFF.
4. Where can I find Milio's logo?
   Milio's logo is available directly on their site (http://www.miliopay.com). The current logo URL is included in the machine-readable JSON profile linked above.
5. How was this brand profile generated?
   This profile was extracted from http://www.miliopay.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Milio.

Methodology

Brand data on this page was extracted from http://www.miliopay.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Milio.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Satoshi",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0036FE",
    "secondary": "#E1E8FF",
    "accent": "#0036FE",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#2575FC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Satoshi",
      "heading": "Satoshi"
    },
    "fontStacks": {
      "heading": [
        "Satoshi",
        "sans-serif"
      ],
      "body": [
        "Satoshi",
        "sans-serif"
      ],
      "paragraph": [
        "Satoshi",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "20px",
      "h2": "80px",
      "body": "25px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#0036FE",
      "textColor": "#FFFFFF",
      "borderRadius": "50px",
      "borderRadiusCorners": {
        "topLeft": "50px",
        "topRight": "50px",
        "bottomRight": "50px",
        "bottomLeft": "50px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#05113B",
      "textColor": "#000000",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://milio.com.co/wp-content/uploads/2022/08/milio-e1660744654253.png",
    "favicon": "https://milio.com.co/wp-content/uploads/2022/08/cropped-Simbolo_Milio_negativo-32x32.png",
    "ogImage": null
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  }
}