Metal Brand: Colors, Fonts, Logo & Visual Identity

Metal Brand Identity

A complete profile of Metal's visual system — colors, typography, components, and personality — extracted from http://www.metal.so. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.metal.so.

primary: #5F4BDA (rgb(95, 75, 218))
secondary: #7186A5 (rgb(113, 134, 165))
accent: #5F4BDA (rgb(95, 75, 218))
background: #FFFFFF (rgb(255, 255, 255))
textPrimary: #5F4BDA (rgb(95, 75, 218))
link: #5F4BDA (rgb(95, 75, 218))

Typography

Each font links to its Google Fonts page where available.

primary: Aeonik Google Fonts →
heading: Aeonik Google Fonts →
Aeonik, Arial, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Input

background: #2B2B2B
textColor: #FFFFFF
borderColor: #616161
borderRadius: 8px
shadow: none

Button Primary

background: #5F4BDA
textColor: #FFFFFF
borderColor: #5F4BDA
borderRadius: 8px
shadow: none

Button Secondary

background: #FFFFFF
textColor: #5F4BDA
borderRadius: 8px
shadow: none

Brand Personality

Tone: modern
Energy: medium
Audience: startups and tech companies

Metal Brand in the Wild

Source: metal.so

Frequently Asked Questions

What is Metal's primary brand color?
Metal's primary brand color is #5F4BDA. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Metal use?
Metal uses Aeonik as the primary typeface across body and headings.
Does Metal use a light or dark theme?
Metal's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Metal's logo?
Metal's logo is available directly on their site (http://www.metal.so). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from http://www.metal.so using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Metal.